Hello members. I'd first like to thank you and the forum for what you do, and your experience. I'd appreciate any and all help in this thread, I'll provide cliffs in the end, but appreciate those reading the whole thing.
I've been in the auto repair business for about 20 years, but with limited detail experience. I have above average management skills, and this is why I was hired for my current position...
I work at a HIGH volume automated car wash (about 200 cars per day average) and was hired to get their detail department up and running.
They have a strong customer base, but very weak on marketing, and I'm hired to help out with that as well, for the whole car wash.
While I build a marketing plan, I need to get trained, and train at least one other employee to properly perform details.
We live in NE Ohio.
I have a local product provider that offers PDP products, most seem pretty good actually, and they are very respected, however, I'm open to other products as well.
At first, we need to be trained on proper detailing, techniques and products/tools. We are willing to travel a bit for a good class, Columbus, Cleveland, Pittsburgh, and maybe further if needed. They company is willing to spend some money on this, but we still have to be reasonable.
That's really my first question, where is a legit place we can get proper training.
Or main clientele to begin with is the average middle class to middle upper client. No exotics at this point, just your average Grand Marquis to Lexus, Benz, Mustang, Chevy etc. I wide base, average clean up and detail, inside and out. Basic buffing, polishing, waxing etc.
At this point, we are focusing on volume, not show room detail, but we are VERY conscious of performing a quality job. We have a lot of volume in customers, and the detail dept. does already exist, but it's beyond poor and has never been marketed properly, and frankly doesn't have the staff to perform a good job at the moment.
I'm open to any and all other advise as well. Resources that I can navigate in a reasonable manner for what the pulse of the industry, charges, trends, etc etc.
Cliffs:
Hired to manage detail dept of high volume well established car wash.
Need proper detailing training for myself and one other employee to start.
Open to resources and idea's to get this thing pumping.
Oh ya, need advise on properly lighting and renovating our small two bay shop.
We are focusing on quality volume at this point, not exotics or show room cleanings.
Thanks again, if this board is what it seems, I will be VERY active on here and would love to get to know you all. Thanks for your valuable time.
I've been in the auto repair business for about 20 years, but with limited detail experience. I have above average management skills, and this is why I was hired for my current position...
I work at a HIGH volume automated car wash (about 200 cars per day average) and was hired to get their detail department up and running.
They have a strong customer base, but very weak on marketing, and I'm hired to help out with that as well, for the whole car wash.
While I build a marketing plan, I need to get trained, and train at least one other employee to properly perform details.
We live in NE Ohio.
I have a local product provider that offers PDP products, most seem pretty good actually, and they are very respected, however, I'm open to other products as well.
At first, we need to be trained on proper detailing, techniques and products/tools. We are willing to travel a bit for a good class, Columbus, Cleveland, Pittsburgh, and maybe further if needed. They company is willing to spend some money on this, but we still have to be reasonable.
That's really my first question, where is a legit place we can get proper training.
Or main clientele to begin with is the average middle class to middle upper client. No exotics at this point, just your average Grand Marquis to Lexus, Benz, Mustang, Chevy etc. I wide base, average clean up and detail, inside and out. Basic buffing, polishing, waxing etc.
At this point, we are focusing on volume, not show room detail, but we are VERY conscious of performing a quality job. We have a lot of volume in customers, and the detail dept. does already exist, but it's beyond poor and has never been marketed properly, and frankly doesn't have the staff to perform a good job at the moment.
I'm open to any and all other advise as well. Resources that I can navigate in a reasonable manner for what the pulse of the industry, charges, trends, etc etc.
Cliffs:
Hired to manage detail dept of high volume well established car wash.
Need proper detailing training for myself and one other employee to start.
Open to resources and idea's to get this thing pumping.
Oh ya, need advise on properly lighting and renovating our small two bay shop.
We are focusing on quality volume at this point, not exotics or show room cleanings.
Thanks again, if this board is what it seems, I will be VERY active on here and would love to get to know you all. Thanks for your valuable time.