Zaino Missing Big Boat

Even if Zaino was offered in larger quantities, it would still be too costly (with needing ZFX) and in all honesty, still not any easier to use. It is just too finicky of a product to be used in a fast paced environment. But like someone already mentioned, if you find a customer who requests it, carry it and charge accordingly!
 
COBRyan said:
Even if Zaino was offered in larger quantities, it would still be too costly (with needing ZFX) and in all honesty, still not any easier to use. It is just too finicky of a product to be used in a fast paced environment. But like someone already mentioned, if you find a customer who requests it, carry it and charge accordingly!



Yeah, the ZFX requirement makes it tough since it is hard to mix up enough for just the one layer most people are only willing to pay for. If you are waxing multiple cars on the same day though, it is easier.



Like I said though, Z5 followed by Z8 is working out very well on that M Roadster. :drool:
 
I recently spoke to Sal and the ZFX issue is due to technology. Sal is working on it but it is tricky to combine the two chemicals.
 
Like it's been mentioned before, Zaino product are not marketed or intended for pro detailers. Never before, and very likely never in the future.
 
Spilchy said:
Apparantly his philosophy is to have a business model that caters to the home enthusiast where he enjoys legions of loyal followers.



Growing and expanding his product sizes dillutes from his hands on, quality controlled, manageable business model that has already made him quite sucessfull.



This is what seperates him from the majority of the car care industry and makes him unique. That's what's nice about Zaino; he doesn't water down his selections with mass consumption alternatives that you want.



There are enough "Wal Mart" car care companies and retailers out there with many products that don't live up to the hype and desired results. Not being part of that is something refreshing and admirable. I think it shows are true love of his product and desire to refine it further while maintaining top quality for EVERY product.

I don't think people are after him making a heap more products and watering down the brand. I'm in total agreement on this point as, like you say, there are so many companies out there that sell 30 different polishes that are all ultimately the same, but to a lot of people because they have 30 they must be better than the next company.



However, I don't see how selling larger containers of the same product range would water down the brand. No "pro" detailer is going to go to the expense of buying Zaino if they can't gain the benefits from it, they'll just use sloppy Joe's miracle polish (or whatever you want to call it) that'll give average results for a week and be gone in two.



I actually think selling larger quantities to vetted pro detailers would enhance his brand image. Private enthusiasts will see the results "detailer x" gets with Zaino and think "hey, that's really good, I'll ring up Zaino and get some for myself in consumer sizes".



You can expand without watering down at the same time - all IMO of course.



The other thing though is the whole ZFX/Z1 "issue". I've never used Zaino as a pro or a private enthusiast for this exact reason. When I've spent however many $ on products, I don't want to have to mess around mixing them together so they work. I'll either mix up too little and have to keep mixing, or I'll mix up too much and have to throw product away at the end - and until Zaino offers product that can be applied straight to paint with the same results as a ZFX'd/Z1'd finish, I won't be trying them either. I've got heaps of other products that can be used straight off the shelf which give me fantastic results anyway.



Ben
 
BenP said:
The other thing though is the whole ZFX/Z1 "issue". I've never used Zaino as a pro or a private enthusiast for this exact reason. When I've spent however many $ on products, I don't want to have to mess around mixing them together so they work. I'll either mix up too little and have to keep mixing, or I'll mix up too much and have to throw product away at the end - and until Zaino offers product that can be applied straight to paint with the same results as a ZFX'd/Z1'd finish, I won't be trying them either. I've got heaps of other products that can be used straight off the shelf which give me fantastic results anyway.



Ben



What's up Ben. :wavey



Actually zaino sealants "can" be used straight from the shelf. Z1 or ZFX are needed only for the initial application. There after, grab your bottle of Z2PRO or Z5 and apply a coat. Just like using a carnuaba except it must dry first.



Z1 usage requires no mixing, just a light application, apply Z polish immediately on top and allow to dry. You are now go for 8-10 coats of polish applied directly from the bottle and off your shelf. :wavey
 
If you don't plan on layering that day, isn't it a lot easier to use Z1 on a fresh surface than mixing with ZFX? Does ZFX do a better job of bonding and strengthening the first coat than Z1?
 
RAG said:
First...I like using many of Zaino's products. I guess it's there own prerogative, but Zaino is missing out on a lot of sales by not offering "volume" alternatives they confine themselves to the home hobbiest exclusively; and clearly these are their intentions.



i believe Sal never intended anything outside of the pure hobbyist/enthusiast level or we would have zaino by the gallon. I believe its the Zaino mentality and kudos to him for sticking to his guns. I'm a detailer and it doesn't bother me at all that I can't get larger quantities or the price or the fact that i have to explain to customers what i'm doing with this little blue bottle and then shaking vigourously :D It's my personal favourite and "go to" LSP for me and for most of my customers. As for their other products, i use leather in a bottle as well.
 
BenP said:
However, I don't see how selling larger containers of the same product range would water down the brand.



Oh, I agree completely Ben, but that was not the point of the original post I believe. He was talking about "cost effective alternatives" to the current line up, that if (the current lineup were increased in price), would not be cost effective. That leads me to believe that he meant a new line should be created for professional use getting away from Zaino's business model.



Also given the price point, a gallon of Z2 would be rather expensive, and given the fact you use so little, it seems sort of pointless. Maybe quarts? :nixweiss I understand gallons of Z6 given it's frequency.



Like 1CleanWS6 mentioned, you can use it on a detail, but mark up accordingly like he does.



BenP said:
I actually think selling larger quantities to vetted pro detailers would enhance his brand image. Private enthusiasts will see the results "detailer x" gets with Zaino.....



Unfortunately, I don't think there are enough vetted detailers (which includes all present company :xyxthumbs ) to make this a reality.
 
IMO part of the issue is exclusivity. Selling gallons to pros diminishes the exclusive nature of the high end enthuiast market. Also having distributors might mean having to disclose the contents of your product. Manufacturers offer their MSDS sheets to distributors in order to be in compliance-some even post them on the web. Offering the product direct to high-end users probably diminishes the requests for MSDS sheets. Generally a end user could care less what is in a product as long as it works.
 
I think a 16 oz would ne a nice compromise size on the polishes, and 32 oz refills on the QD's. Offer those sizes at 25% lower price per oz. to the exclusive detailer market. :idea



As a part time detailer / hobbyist that does 30 or so vehicles per year those sizes would fit me perfect. Highest quality, and fair price is my objective to customers. :buffing:
 
doublel said:
I think a 16 oz would ne a nice compromise size on the polishes, and 32 oz refills on the QD's. Offer those sizes at 25% lower price per oz. to the exclusive detailer market. :idea



Agreed. Maybe a 32oz bottle of Z8 for maybe 50% more than the 16oz bottle (seems to be the standard markup on larger sizes). Z8 seems to work very well as a booster for every sealant I have used it over.
 
RobD said:
If you don't plan on layering that day, isn't it a lot easier to use Z1 on a fresh surface than mixing with ZFX? Does ZFX do a better job of bonding and strengthening the first coat than Z1?



ZFX is the superior product.



I still sell Z-1 to motorcycle owners because 1/4 oz. of polish and one drop of ZFX has a lot of waste on a motorcycle even with 3 coats in a 24 hour period.



If you don't like mixing, Z-1 is definitely the answer for those that want to use Zaino but are concerned about waste.



I still use both for demos. After a while, you know exactly how much to mix depending on how many coats you want to apply in a 12 hour period.
 
A little off the current discussion but back to one of the original complaints. I would like to see him sell his product through a few of the common autopian dealers. I have not used his waxes but I do use his leather conditioner and cleaner and would like to try his tire gel. But given that I don't use the wax and he doesn't carry other lines of goods I buy, I don't plan on buying his products any longer. It's easy to offset the $8 shipping limitation with a big purchase but I'm a hobbyist with only one car. I don't want to buy in bulk every 2 years to offset shipping and at this time I see no need to try the sealant/wax system.



I think lots of other hobbyist fall in this same area. With most other online retailers, I can purchase my favorite products from several companies at one time and offset shipping costs. Instead since Zaino is so limited, my next purchase of leather conditioner will be elsewhere and I won't be trying the tire gel.
 
JJU said:
If you don't like mixing, Z-1 is definitely the answer for those that want to use Zaino but are concerned about waste.



It really isn't the waste if you are doing a few cars, it is having to buy a second product to use one. Z-1 or ZFX you still have to use one or the other to get the best results. Less work overall with ZFX though.



But like several people have pointed out, Sal has chosen to market to the enthusiast market and not pro detailers.
 
brownkc said:
A little off the current discussion but back to one of the original complaints. I would like to see him sell his product through a few of the common autopian dealers. I have not used his waxes but I do use his leather conditioner and cleaner and would like to try his tire gel. But given that I don't use the wax and he doesn't carry other lines of goods I buy, I don't plan on buying his products any longer. It's easy to offset the $8 shipping limitation with a big purchase but I'm a hobbyist with only one car. I don't want to buy in bulk every 2 years to offset shipping and at this time I see no need to try the sealant/wax system.



I think lots of other hobbyist fall in this same area. With most other online retailers, I can purchase my favorite products from several companies at one time and offset shipping costs. Instead since Zaino is so limited, my next purchase of leather conditioner will be elsewhere and I won't be trying the tire gel.



:nixweiss



Porsches are not sold at the local Chevy, Dodge or Ford dealers in my area. I need to travel 49 miles to check out my next sportscar purchase. I find no problem with this when I want this specific vehicle.

Same with ordering my supplies from Zaino. :sadwavey:
 
I'm in agreement with blkZ28Conv previous post.

It amazes me how people nowadays refuse to pay for both quality products & service. I know of people who will waste $5.00 worth of gas to drive from one super market to another just to save 10 cents on a bag of potato chips! That logic just boggles my mind. People complain about spending $8.00 on shipping for a product that will last them 2-3 years minimum. 8 DOLLARS???????? Why people are put off by having to squeeze a few drops of ZFX into a bottle & shake it for 90 seconds boggles my mind as well. It's 2 minutes people!! Life is short! Move on!!
 
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