Purchased this at the local store for 5.99. I was very surprised at the results. The liquid sprays on milky white, with a bluish tint to it. This is what worried me, as it states on the bottle no wiping is needed. So I followed the instructions and left my tires sitting there all white. After it dried, I was amazed. A super sheen look was the result. Not the wet oily look I am used to with others. I would compare it to Vinylex or the 303 protectant type look. Not sure on the durability though. Will have to wait for it to rain here.