imported_Detailing Technology
New member
REVERSE - Re-branding, re-packaging, licensing, re-selling ect.
I just want to bring to everyone’s attention the extent of re-labeling that goes on.
Last year I had a client show me a piece of software they developed that knocked me out. It was a web based project management application that had every feature I could want. I took them under my wing and contact list and got to trying to sell it for them. I have a friend who is US head of sales for a huge internet company, not-Google, but close. He said he was interested in it and I should come to San Francisco to discuss. We pack up and fly out to SF to meet. Here is the result of the last 5 months of conversations.
We started out in August as a straight purchase for $3,000,000. Hand over the code and sign a contract to continue to support and development over the next 12 months. This was rejected by “the higher ups� at the company. They said they may have a more profitable angle for both of use and to hold on. As expected, it was way too easy. But it got their foot into our door.
Their second approach to us was to sell our product through their website as one of their offerings. They would list it as a plug in and allow users to buy it with one click. The development work would all funnel through to us and they would set us up in their business incubator in San Jose. This was the most interesting to all of us as the development per individual client is where the majority of the cash is generated.
We all get to San Francisco last week to meet with atheir CFO and two business and technical advisors. We are totally pumped. I was actually discussing what color Ferrari I was buying when I got home with my wife. We really felt it was that close to a real deal. His damn pitch was straight out of an AMWAY meeting. I almost puked.
Here was their pitch: I record all of my meetings.
CFO: “We will list you as an offering on our site and give you exposure to 1 million users and 75,000 clients tomorrow morning. We take 20% of the gross on every sale, and pump it hard to our national sales force as a premiere offering and in house product. We have seen exponential growth of 400-500% for most clients in your business.�
JD (me), “wonderful, how and what is involved?�
CFO: “there are 3 ways to profit for a relationship with XXXX. 1 is listing your product on our site for free, which very few people do. Second is hiring our sales team to work for you. Third is to become a partner�.
JD(me) “Can you elaborate for me? Hire your sales team? I came here to sell you, I fell you are trying to sell me! Am I wrong?�
CFO: “I’m not trying to sell anything; we are going to be an 8 billion dollar company in the next 4 months. I’m giving you the opportunity to get onboard.�
JD(me): “Ok, ill bite. What does it cost me?�
CFO: “It doesn’t cost you anything for any of the offerings, just profits for you�
JD(me): “So what I am hearing is a FREE revenue stream, with no capital out lay and no retail sales involvement. Wow, get us in� - in my best sarcastic NYC way.
CFO: Great, I will sign you up as a Partner. Ill had you over to our technical advisor who will get you the instructions on how to re-brand your product to look like one of our offerings and get contracts written up. You are staying at the Omni?�
JD(me): “Hold on, I’m not sold. You tried to close me too quickly. We have more to talk about�
CFO: “I apologize, what’s on your mind?�
JD(me): “Will this contract require any type of financial or non-financial commitment on our end?�
CFO: “Not a financial commitment, but an investment. There are 2 levels. First is buying a spot in the top 100 returns on a query for $140,000 annually. Higher product positioning is sold incrementally. Second is becoming a partner, which will give you conference call access to our sales meetings pertaining to your product, and top 5 listing on every query for $500,000 annually. This is not a capital expense, you are buying profits�
JD(me vomiting): “This is not interesting to us. I came here to sell a product to you, not hire an unmanageable remote sales team� “Do you have any sales data supporting what you state? Are there any clients with similar products capitalizing enough to cover this capital outlay?�
CFO – produced some reports which are impossible to verify.
JD(me): “Our majority of profits are not in the individual sales, its in the after selae development. I don’t see this as anything other than a lead generating service to a company like mine. Do you see otherwise?�
CFO: “Don’t be short sighted. The profits are in the exponential growth of have hundreds of people sell the product for you� – Hi, my name is Tim and I sell AMWAY.
JD(me): “Ill review our potential P&L statement using the data you provided and let you know either way, thanks�.
In relation to the car business, this is what this company offers is the following:
Assume Chemical Guys used their name and advertising dollar to get a documented 1,000,000 hits per day. They then decide to get out of the manufacturing (if they do it at all) business all together and just sell spots on their site to you to sell your product re-labeled as a Chemical Guys offering. Then Chemical Guys takes your product and sells it as theirs as well as sells it to others to re-label. The result is, do a search on their site for “Tire Dressing� and receive 219 returns, prioritized by financial commitment of the masked seller.
So 10 minutes spent in the meeting of the year and it was a hustle. I took the provided data and reviewed. The possibility of profit at the $500,000 level is there, but not guaranteed. I’d need to stick with them for 4 years before I saw any green. Then keep it going for another 2 years before I recouped my investment. If I laid out $2,000,000 today, I could build a sales and development team today in NYC and generate a 33% profit in 10 months only making 2 enterprise sales per month!
I can be quoted here as saying the re-labelers on the detailing forums are primitive in their approach, which I still stand by. This was one of the highest level hustles I have experienced. And saying it is everywhere is a major understatement. I was asked to re-brand my product to their name, and then pre-pay them to sell the product for me.
My partners on this were truly sickened by this as was I. This was simply not what we wanted. We were looking for an honest interest in the product and a sale or partnership. I made this clear on every occasion, I dont like to be a time waster. We went back and forth with them over 4 months and took two trips San Francisco. We did not want to pre-pay someone to sell the product for us. I have an office full of BS artist salespeople I could use to pump this thing all around NY/CT/NJ today. I am well aware this is how the world works; I know there are no silver bullets or magical seeds. I was just under the impression this company actually had its own products and development teams. (Which indirectly they do, but not in actuality) When this approach was vomited to me by the CFO of the company in what came across so unprofessionally, I could only think of the Chemical Guys and Adams / Smatwax / Poorboy’s attacks in the detailing forums. Totally cheesed my impression of this publically traded company and actually sickend me as to what I do for a living.
Does anyone in America create or do anything anymore?
I just want to bring to everyone’s attention the extent of re-labeling that goes on.
Last year I had a client show me a piece of software they developed that knocked me out. It was a web based project management application that had every feature I could want. I took them under my wing and contact list and got to trying to sell it for them. I have a friend who is US head of sales for a huge internet company, not-Google, but close. He said he was interested in it and I should come to San Francisco to discuss. We pack up and fly out to SF to meet. Here is the result of the last 5 months of conversations.
We started out in August as a straight purchase for $3,000,000. Hand over the code and sign a contract to continue to support and development over the next 12 months. This was rejected by “the higher ups� at the company. They said they may have a more profitable angle for both of use and to hold on. As expected, it was way too easy. But it got their foot into our door.
Their second approach to us was to sell our product through their website as one of their offerings. They would list it as a plug in and allow users to buy it with one click. The development work would all funnel through to us and they would set us up in their business incubator in San Jose. This was the most interesting to all of us as the development per individual client is where the majority of the cash is generated.
We all get to San Francisco last week to meet with atheir CFO and two business and technical advisors. We are totally pumped. I was actually discussing what color Ferrari I was buying when I got home with my wife. We really felt it was that close to a real deal. His damn pitch was straight out of an AMWAY meeting. I almost puked.
Here was their pitch: I record all of my meetings.
CFO: “We will list you as an offering on our site and give you exposure to 1 million users and 75,000 clients tomorrow morning. We take 20% of the gross on every sale, and pump it hard to our national sales force as a premiere offering and in house product. We have seen exponential growth of 400-500% for most clients in your business.�
JD (me), “wonderful, how and what is involved?�
CFO: “there are 3 ways to profit for a relationship with XXXX. 1 is listing your product on our site for free, which very few people do. Second is hiring our sales team to work for you. Third is to become a partner�.
JD(me) “Can you elaborate for me? Hire your sales team? I came here to sell you, I fell you are trying to sell me! Am I wrong?�
CFO: “I’m not trying to sell anything; we are going to be an 8 billion dollar company in the next 4 months. I’m giving you the opportunity to get onboard.�
JD(me): “Ok, ill bite. What does it cost me?�
CFO: “It doesn’t cost you anything for any of the offerings, just profits for you�
JD(me): “So what I am hearing is a FREE revenue stream, with no capital out lay and no retail sales involvement. Wow, get us in� - in my best sarcastic NYC way.
CFO: Great, I will sign you up as a Partner. Ill had you over to our technical advisor who will get you the instructions on how to re-brand your product to look like one of our offerings and get contracts written up. You are staying at the Omni?�
JD(me): “Hold on, I’m not sold. You tried to close me too quickly. We have more to talk about�
CFO: “I apologize, what’s on your mind?�
JD(me): “Will this contract require any type of financial or non-financial commitment on our end?�
CFO: “Not a financial commitment, but an investment. There are 2 levels. First is buying a spot in the top 100 returns on a query for $140,000 annually. Higher product positioning is sold incrementally. Second is becoming a partner, which will give you conference call access to our sales meetings pertaining to your product, and top 5 listing on every query for $500,000 annually. This is not a capital expense, you are buying profits�
JD(me vomiting): “This is not interesting to us. I came here to sell a product to you, not hire an unmanageable remote sales team� “Do you have any sales data supporting what you state? Are there any clients with similar products capitalizing enough to cover this capital outlay?�
CFO – produced some reports which are impossible to verify.
JD(me): “Our majority of profits are not in the individual sales, its in the after selae development. I don’t see this as anything other than a lead generating service to a company like mine. Do you see otherwise?�
CFO: “Don’t be short sighted. The profits are in the exponential growth of have hundreds of people sell the product for you� – Hi, my name is Tim and I sell AMWAY.
JD(me): “Ill review our potential P&L statement using the data you provided and let you know either way, thanks�.
In relation to the car business, this is what this company offers is the following:
Assume Chemical Guys used their name and advertising dollar to get a documented 1,000,000 hits per day. They then decide to get out of the manufacturing (if they do it at all) business all together and just sell spots on their site to you to sell your product re-labeled as a Chemical Guys offering. Then Chemical Guys takes your product and sells it as theirs as well as sells it to others to re-label. The result is, do a search on their site for “Tire Dressing� and receive 219 returns, prioritized by financial commitment of the masked seller.
So 10 minutes spent in the meeting of the year and it was a hustle. I took the provided data and reviewed. The possibility of profit at the $500,000 level is there, but not guaranteed. I’d need to stick with them for 4 years before I saw any green. Then keep it going for another 2 years before I recouped my investment. If I laid out $2,000,000 today, I could build a sales and development team today in NYC and generate a 33% profit in 10 months only making 2 enterprise sales per month!
I can be quoted here as saying the re-labelers on the detailing forums are primitive in their approach, which I still stand by. This was one of the highest level hustles I have experienced. And saying it is everywhere is a major understatement. I was asked to re-brand my product to their name, and then pre-pay them to sell the product for me.
My partners on this were truly sickened by this as was I. This was simply not what we wanted. We were looking for an honest interest in the product and a sale or partnership. I made this clear on every occasion, I dont like to be a time waster. We went back and forth with them over 4 months and took two trips San Francisco. We did not want to pre-pay someone to sell the product for us. I have an office full of BS artist salespeople I could use to pump this thing all around NY/CT/NJ today. I am well aware this is how the world works; I know there are no silver bullets or magical seeds. I was just under the impression this company actually had its own products and development teams. (Which indirectly they do, but not in actuality) When this approach was vomited to me by the CFO of the company in what came across so unprofessionally, I could only think of the Chemical Guys and Adams / Smatwax / Poorboy’s attacks in the detailing forums. Totally cheesed my impression of this publically traded company and actually sickend me as to what I do for a living.
Does anyone in America create or do anything anymore?
