96TexasZ said:
heres what i have so far should i go any higher or lower?
1.Complete Interior and Exterior Detail - $75
(add $20 for large Trucks and SUV, additional charges will be incurred for heavily soiled vehicles)
This could be misleading.... some people would interpet this as a complete detail -- a full interior and exterior detail -- such as polishing, waxing, bug and tar removal, complete interior detailing (including shampooing), leather treatment, basicily a "complete detail"
It might be a good idea to call this something else, say perhaps an express detail, or a mini detail, or a maintience detail -- 'cause in my experience, a 75 buck "complete detail" not only atracts those beater vehicles who are expecting miracles, it also congers up visions of (around here) that slam bam I don't care about quality detailers (here today gone tomorrow) but more importantly hurts us all (professional detailers)...
96TexasZ said:
2. Full Wash, Claybar, Sealant and Interior Detail $100
(Additional $25 for Trucks and SUV’s)
sounds better
96TexasZ said:
3. Stage 1 Machine Polishing $175
(Recommended for very lightly scratched, swirled, hazed and oxidized vehicles)
might be a little low, but you know what your market will bear
96TexasZ said:
4. Full Paint Correction and Reconditioning $40/hour
(Typically a 6-10 hour process depending on the condition of the paint)
once again this might be a little low, but you know what your market will bear
96TexasZ said:
5. * Interior Shampooing $40
* Engine Bay Detailing $40
I would go higher, interiors take at least an hour add in materials and an extractor machine maybe $65 motors no less than $50 plus the cost of the wash
Just some input on pricing....
"A detail isn't always the same detail everywhere you go. A recent surge in mobile detail companies has lead to consumers seeking a 'bargain' from detailing companies when in reality quality is being compromised. Let's say Mr. Auto is shopping around for a detail. Mr. Auto will tell detailer B that detailer A is charging $25 less. Detailer B falls into the trap and quotes a price to beat detailer A and a price war erupts. The winner here is not Mr. Auto nor the detailer. All three parties have lost in this scenario. Detailer B lost because he now has to compromise on products or labor to keep a profitable margin. Mr. Auto lost because he is going to get a detail that might look good at the time of completion but will quickly diminish in appearance after the first wash. And finally, the detailing industry loosing because no one is raising the bar and giving Mr. Auto and his friends a great product and most important of all, VALUE FOR THEIR DOLLAR. When consumers understand what is being done to their vehicle and how it will affect the end result, they can decide for themselves who truly has a better value. There are consumers that don't care about quality or value; they just want the cheapest service. That's why there are low-end detailers that cater to that market segment (hmmm...

a $75 'complete detail')....
also keep in mind -- an oil change at jiffy-lube is about the same nationwide, mechanics labor rates are too, so are body shop repair rates as are the cost of a new vehicle -- why the !@#$% shouldn't our rates be too?? Don't ever forget -- WE ARE SKILLED SERVICE WORKERS -- if it was easy, and anyone and everyone could do it, everyone would be painting their cars in their driveway and preforming kidney transplants in their bedrooms.