I'm going to be the sour apple of the group. Anytime I create something, flyer, business card, or whatever, I try and look at it in a customers perspective. Then again, the customer is the one that matters...so if its easy navigation and great information, your one up on everyone else.
Heres some constructive criticism:
1. The pictures looks great...good shadowing and stuff, but try this out....if your good in photoshop this may look really cool and realistic...take that same image on your home page and p-shop a rotary buffer and a bottle of polish next to it...this give the customer when they first see it, "oh this car was just detailed cause of the buffer and polish sittig next to it...its hard to explain without showing, send me the image and I can do a quick sketch of what Im talking about. Thats thinking out of the box, instead of just pasting a picture on a background.
2. What caught my eye also, is your name. Looks like a simple text from Microsoft Word. Change it up...give it some "pop"...to me, it doesn't stand out enough. The car catches my eye, not your name. Thats not what you want...you want people to see your name first...then the sick lambo with YOUR polisher next to it!
3. Your menu bar...too small, increase the size alittle, and keep it yellow.
4. " Taking Auto Detailing to the Next Level"...seems like a "slogan" to me...so make it a slogan...underneath the lambo in the white area, put it there in quotes and again, make it POP...or try it up at the top right...in the black. Just a thought.
5. One thing that bugged me alittle, when I clicked on "process" a window pops up over the lambo. At the top where the text starts..no indent or anything! Make it easy for the customer to read...also put "Process" really large at the top, so that way, they know, "ok, this is the process" When I went to click"products" the next text loaded in the window...but most people wont notice. Again, label that "Products" at the top. And do that to all the menus.
Over all, great idea, If that was my site, I would do all of the following...or play with it alittle to see what I think looks good. Remember, you might like something one way, but if your customer can't navigate or get confused...your failed.
Let me know if you try it...if you want more tips, i'm full of them...shoot me pm...