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Cleaning Fool said:The one thing that strikes me is Envious Detailing takes up an awful lot of space and is the main thing you see when you read it. Again, alot of biz owners like to see there company name bold and big in there marketing pieces, but really it should be in small letters at the bottom of the card. No offense, but alot of valubale space is being lost to the company name and people just don't care what your company name is. Your company name doesn't sell, alot of whats in bigchevs post is what makes the phone ring.
Cleaning Fool said:Even if you do an amazing job, most people a year later will have forgotten your company name. In my years and years of marketing, the best thing you can do is leave them with a refridgerator magnet with your company name and phone number. It simple and inexpensive to do.
brwill2005 said:You are correct, people do forget your name and that you even exist. Twice a year, or more, I send out a post card to my entire database. I always get a few calls right after the mailing, from people that I have not heard from in a while. In fact, I just sent out 2008 pocket calenders to all my customers. This is why it is important to stay in touch with past customers.