How can we use social networks (like facebook) to improve our image

Scottwax

New member
Beyond what we can do on our own facebook or myspace pages (like detailing tips and linking detail write-ups we post here) collectively to make a distinction between what we do and what hacks do. Facebook has millions upon millions of users (pretty much my whole family line has a page) that we can reach way more people than a pay detailing association can ever hope to.



Maybe set up a detailing organization on facebook that we all link to (become fans of) that each of us can spend a few minutes a day/week contributing to in some way. We'd probably need someone to run the page while the rest of us can send detailing tips, write-ups with before and afters, etc which would show the average person there are good detailers and we EARN our money.



Thoughts?
 
I think the possibilities are endless with something like this. You are right about someone having to "run" the page and the rest could submit tips and tricks. Detailers could also "add" that page to their website, which would make it appear on other people's pages and they would tell two friends and they would tell two friends....LOL!!



It would defintely take some tweaking but it would work!! Good thinkin Scott!!
 
thats a great idea! I often wanted to start a website that would list detailers. Like detailerdirectory.com or something like that!
 
Since it's about the image then the presentation is important. Basically, the

detailer should be detailed himself and dressed accordingly.



This reminds me of the pool/billiard industry. Similar stereotypes...
 
Myspace, facebook etc have a very negative stigma associated to them... I suppose Facebook the lesser of the two but I just don't know how professionally it would be received.
 
MotorCity said:
Myspace, facebook etc have a very negative stigma associated to them... I suppose Facebook the lesser of the two but I just don't know how professionally it would be received.



I think that's true with MySpace.....but FaceBook is a much more grown up version that might work well for detailers. It's something that people in the "My Space" mindset don't like because they think that it's for old people. You would hear a doctor tell someone to check out their FaceBook page before their MySpace page.



People from every professional walk of life have a FaceBook page. Not so much with MySpace



I think it's a great idea!
 
I started a thread about Facebook and Twitter several months ago. Facebook and Twitter are both extremely useful tools. Most major corporations now have Facebook and Twitter accounts. The idea about an association is interesting though. If it was done right, it may work. Autopia has a Twitter page, with barely any followers. I am surprised more people are not on it.
 
Since the word "detailing" doesn't mean much to the general public, why not use or

promote another term? Paint Correction Specialist not only sounds better but

is much more accurate.



Nine years ago I became a "smog tech" or an "Advanced Emission Specialist."

Although it doesn't matter now, i prefer the "lofty" title.
 
Flashtime said:
Since the word "detailing" doesn't mean much to the general public, why not use or

promote another term? Paint Correction Specialist not only sounds better but

is much more accurate.



Nine years ago I became a "smog tech" or an "Advanced Emission Specialist."

Although it doesn't matter now, i prefer the "lofty" title.



It sounds good, however, if a car is detailed properly on a regular basis, paint correction should never be needed. To me, detailing is more meticulously maintaining the appearance of a newer car, not restoring a neglected vehicle.
 
It sounds good, however, if a car is detailed properly on a regular basis, paint correction should never be needed. To me, detailing is more meticulously maintaining the appearance of a newer car, not restoring a neglected vehicle.



I agree with your definition for the most part. And most anyone can detail.

But a Paint Correction Specialist can do a lot more than that. And in order

to help change the negative image, the art/skill should be shown.
 
Will this be a list of professional detailers only? Have a business license? Webpage set up?



I agree to change from Detailing to paint polishing experts "where detailing is more than wash and waxing" or something that is concise yet sets us apart.



I'm game for trying! The cost is min.



Cheers,

GREG
 
Greg Nichols said:
Will this be a list of professional detailers only? Have a business license? Webpage set up?



I agree to change from Detailing to paint polishing experts "where detailing is more than wash and waxing" or something that is concise yet sets us apart.



I'm game for trying! The cost is min.



Cheers,

GREG



Not necessarily a list but an overview of what real detailing is and how to find someone in your area who performs at that level. I am sure it would eventually evolve into a list.
 
In the past I have used google maps as a website addon that would map out each 'member' so the customer could pick the shop closest to them. It was essentially a register of qualified experts who could do top notch work. You could also contact the shop owner, link to their website, get referrals and post up customer comments.
 
I guess it depends on what services you are trying to market. Honestly, I spend very little time marketing paint correction services. Why, because so few people I come across are looking for that type of service. My expertise lies in my knowledge of the materials that make up a car, and the proper processes and products to maintain them safely and correctly. Not just anyone can safely maintain a newer car properly so that it does not develop swirls and scratches. Classifying us as paint correction experts, or something similar would not cover all that is 'Auto Detailing'. I DO think that anyone included should be licensed and insured because that adds another level of professionalism.
 
brwill2005 said:
however, if a car is detailed properly on a regular basis, paint correction should never be needed. .





Not true Brad (unfortunately) - since the car is around other cars/people, detailed cars do get messed up. At least spot correction is needed from time to time.
 
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