Spilchy
New member
I have created a brochure that I am having professionally designed and printed to match my new business cards that I posted here a few nights ago. I wrote all the content. I figured I'll do a little marketing to be able to help earn extra cash.
I am trying to seperate myself from the typical detail shop. You know; you go in and tell them you want a full detail. You get it back and it's fine, but two months later it looks like junk.
I am trying to offer to customers the ability to take part in the decision making process of what goes on their car. Some cars I do are show cars and I know what the customer wants. Other people want me back every 3 months and still others want to see me twice a year.
By offering the customer the ability to hear about the different prodcuts and briefly explain the durability factor, type of shine, synthetic vs. carnuba, etc... they will be better informed and can choose what they want. I will talk to them in a way that is simple and eay to understand. You know, Klasse twins topped with Collinite for durability or a glaze topped with Souveran for a show car look and I'll see you in 2 months, etc... (I have billions of products and a handful of routines).
Make sense? Customers love when I consult and talk shop with them. I have "winterized" (marketing idea I use) many cars this way and have done the show car process in the warmer months and see them a few times until the cold weather comes back.
This is a great marketing idea and I am told that it makes me more honest and dedicated to the customer.
This is what I wrote. I know you ladies ain't English majors (myself included) but tell me what you think. Maybe you can rephrase it so it sounds more like what I have just described.
After a thorough vehicle inspection, I will explain the nature of the various combinations of products available. With my guidance, you can customize and decide on the routine for me to follow, achieving the desired results you are looking for.
I am trying to seperate myself from the typical detail shop. You know; you go in and tell them you want a full detail. You get it back and it's fine, but two months later it looks like junk.
I am trying to offer to customers the ability to take part in the decision making process of what goes on their car. Some cars I do are show cars and I know what the customer wants. Other people want me back every 3 months and still others want to see me twice a year.
By offering the customer the ability to hear about the different prodcuts and briefly explain the durability factor, type of shine, synthetic vs. carnuba, etc... they will be better informed and can choose what they want. I will talk to them in a way that is simple and eay to understand. You know, Klasse twins topped with Collinite for durability or a glaze topped with Souveran for a show car look and I'll see you in 2 months, etc... (I have billions of products and a handful of routines).
Make sense? Customers love when I consult and talk shop with them. I have "winterized" (marketing idea I use) many cars this way and have done the show car process in the warmer months and see them a few times until the cold weather comes back.
This is a great marketing idea and I am told that it makes me more honest and dedicated to the customer.
This is what I wrote. I know you ladies ain't English majors (myself included) but tell me what you think. Maybe you can rephrase it so it sounds more like what I have just described.
After a thorough vehicle inspection, I will explain the nature of the various combinations of products available. With my guidance, you can customize and decide on the routine for me to follow, achieving the desired results you are looking for.