I am on my 4th Ford not counting those my family had when I was a kid and I can't really agree that they aren't reliable as that hasn't been my experience. Of the Ford vehicles we had when I was a kid I recall a 1965 Ford Mustang Coupe and a 1967 Comet Wagon and then a 1971 Ford LTD Country Squire Wagon.
My first Ford was the LTD Wagon (it was also my first car, a hand me down from my dad). We bought it new and I traded it in with close to 150,000 miles for a 1981 Ford Courier pickup. Yes, the Courier is a Mazda but, it had the Ford 2.3l engine in it. The truck had 12 miles on it when I bought it and 110,000 when I sold it. I NEVER had a single issue with either other than a clutch that I wore out in Courier.
My third Ford is my Mustang. It currently has 76,000 miles and again the only problem I have ever had was a carbon fouled idle air control valve. I could have just cleaned it and re-installed it but, I decided to replace it. The car has been rock solid reliable.
We also have a 2004 Taurus. The Taurus currently has 35,000 miles and not a single problem out of it either.
I think it if you look at differences in how the US auto industry and the Japanese auto industry are run you will see how they have an advantage.
First and foremost is the Japanese auto industry is heavily subsidized by their government.
Second they do not have any kind of retirement or pensions. When you retire it is your family who supports you in Japan. Yes, they do offer retirement packages to their workers in the US but, consider that they have only had plants here for close to 30 years. Think about how many workers they are supporting vs how many the US auto industry is supporting.
Given those two advantages I have seen several articles that figure the Japanese have a $1500 advantage on each and every vehicle they build. It is not that we cannot build a vehicle comparible in quality to the Japanese, it is that we cannot build a vehicle comparible without cutting into profits on the already small margin.
Over the years it seems even our own government has done its own fair share of sabotage on the US auto industry. Toyota was able to establish their foothold here in the US at GM's expense...
I don't think I ever want to see a time when the US auto industry goes under and foreign vehicles are all we have to chose from. I am generally a conservative and don't really believe in protectionism but, if the US auto industry is going to survive something is going to have to be done. Do we really want to live in a society of consumers where we don't manufacture anything and have to rely on other countries for everything?? That is where we are headed...