Business name input?

TheDetailer718

TheDetailer718

New member
Hello Everyone,

I wanted to run my potential business name by you guys. Let me know what you think. I take criticism very well so don`t be scared to speak your mind :P

Concours Rehab

"Rehabiliting your vehicle to a concours finish"

Any input is much appreciated!!!
 
TheDetailer718 said:
Hello Everyone,

I wanted to run my potential business name by you guys. Let me know what you think. I take criticism very well so don`t be scared to speak your mind :P

Concours Rehab

"Rehabiliting your vehicle to a concours finish"

Any input is much appreciated!!!
Click to expand...

IMO, unless you are primarily marketing yourself to concours vehicles, I would think of something else.
 
If you do name your detailing business /enterprise as a domain name (for e-commerce or internet advertising), I think in the state of New York you will need to register it with the local tax authorities.
Here are some names:
(your first name(`s)) Detail Shop
(your first name(`s)) Detailing Spa (or Salon)
Supreme Detailing
Detailing Done Right
Car Shine Shop
Infinite Gloss Detailing
Immaculate Detailing (my favorite)
Diamond Detailing
Show Car Detailing
First-Place Detailing
Best in the Queens Detailing (your locale)
Value-Rite Detailing (if you want to be budget-conscious or cost-effective)
Detailing by (your first Name)
Extreme Detailing
Mirror-Like Detailing (Meguiar`s owns a similar name (Mirror Brite), so name copyright infringement may come into play!)
Ultimate/Ultra/Infinite Reflections Detailing (but I think someone else has this name!)
Clean-n-Shine Detailing
Pretty-Darn Quick Detailing (Don`t use PDQ, as it is a trade name of a car wash equipment manufacturer from my area)

One aspect of business names is avoid using trade names associated with detailing chemical or equipment companies OR similar-sounding names or initials of detailing businesses in your area OR those detailing business`s names listed in this forum (and there are a lot of them!)
 
use something with your name ( first or last).. people want to remember the person doing the work not some fancy name ;) blunt enough :rofl:
 
I wouldn`t want "Rehab" in the name of a Detailing business. Not sure I`d want it in any company name given the, uhm...times we`re living in.

And yeah..."Concours" is very niche-specific, at least to people who are very serious about that scene.
 
You could simplify the vocabulary to something as simple as:

Competition Corrections
Exhibition Corrections

"Correcting your vehicle to a Competition finish"

I agree with having your name included. Have fun with it.
 
ShakingHorizons said:
IMO, unless you are primarily marketing yourself to concours vehicles, I would think of something else.
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I was a little bit worried about that as well. Can I do good paint correction? Yes. Am I ready to do an actual Concours vehicle? As much as it hurts to say it, No. I think I was thinking too far into my career when thinking of the name.


Poorboy said:
use something with your name ( first or last).. people want to remember the person doing the work not some fancy name blunt enough :
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Makes sense


Lonnie said:
If you do name your detailing business /enterprise as a domain name (for e-commerce or internet advertising), I think in the state of New York you will need to register it with the local tax authorities.
Here are some names:
(your first name(`s)) Detail Shop
(your first name(`s)) Detailing Spa (or Salon)
Supreme Detailing
Detailing Done Right
Car Shine Shop
Infinite Gloss Detailing
Immaculate Detailing (my favorite)
Diamond Detailing
Show Car Detailing
First-Place Detailing
Best in the Queens Detailing (your locale)
Value-Rite Detailing (if you want to be budget-conscious or cost-effective)
Detailing by (your first Name)
Extreme Detailing
Mirror-Like Detailing (Meguiar`s owns a similar name (Mirror Brite), so name copyright infringement may come into play!)
Ultimate/Ultra/Infinite Reflections Detailing (but I think someone else has this name!)
Clean-n-Shine Detailing
Pretty-Darn Quick Detailing (Don`t use PDQ, as it is a trade name of a car wash equipment manufacturer from my area)


One aspect of business names is avoid using trade names associated with detailing chemical or equipment companies OR similar-sounding names or initials of detailing businesses in your area OR those detailing business`s names listed in this forum (and there are a lot of them!)
Click to expand...

Thank you for all the suggestions. I`m going to play around with some of the words and hopefully come up with something.


Accumulator said:
I wouldn`t want "Rehab" in the name of a Detailing business. Not sure I`d want it in any company name given the, uhm...times we`re living in.
Click to expand...

That`s exactly what I was thinking when I first came up with the name. I thought I`d give it a chance to see what others thought.
 
Regarding using variations on the word "Correction", I doubt that one potential customer in a thousand would know what that`s supposed to mean. Sure, *WE* know...but the average person who pays others to do the detailing probably doesn`t. Ditto for other examples of Detailer`s Jargon, just use words that average people will understand.

Tc99m- Keying in the above makes me feel like I oughta say "no hard feelings" or something, since you used "Corrections"... :o
 
Accumulator said:
Tc99m- Keying in the above makes me feel like I oughta say "no hard feelings" or something, since you used "Corrections"... :o
Click to expand...


No Problem! I actually had a nice laugh at your apology.

That is the same point I was trying to make with "simplify the vocabulary ". You just said it more hmmmm "eloquently".:P
 
TheDetailer718 said:
I think I`m going to go with Apex Detailing NYC

Any additional thoughts on this? haha
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It gets you toward the front of the yellow pages .. add AApex and you move even further ... Use your name first or last Detailing NYC or just NYC Detailing or AAA NYC Detailing ;)
 
TheDetailer718 said:
I think I`m going to go with Apex Detailing NYC

Any additional thoughts on this? haha
Click to expand...

Ah, I like that! For all sorts of reasons..

And I agree with Poorboy about including your name, maybe something like "Apex Detailing NYC by [theDetailer718]" or something like that. Having the "NYC" in there does give you a good locale-hint, not sure just how to work your (real ;) ) name in there though.
 
Accumulator said:
Ah, I like that! For all sorts of reasons..

And I agree with Poorboy about including your name, maybe something like "Apex Detailing NYC by [theDetailer718]" or something like that. Having the "NYC" in there does give you a good locale-hint, not sure just how to work your (real ;) ) name in there though.
Click to expand...

Do you know how many Ray`s Pizza there are in NY? :rofl:
 
Accumulator said:
Heh heh, oh man I can just imagine! And not just "Ray`s" either I bet!
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My point being the name becomes recognizable ...

I had a friend who worked at a garage in the 60`s .. the shop was called Augie`s ... Augie died, my friend bought the shop .. for the next 50 years he became Augie and only his real friends knew his name ... but people came to see Augie work on their car .. go figure
 
Poorboy- Eh, guess I missed the boat on the Ray`s Pizza reference :o

But yeah, places in our area are doing great with the name of a previous owner too (as long as they keep up the standards). That`s pretty cool how your pal adopted the Augie name.. Obviously he *did* maintain the standards!
 
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