Well, yes and no. They're using an MF towel to market their preferred choice of wax... The inferrance is that Pinnacle makes a better (or the best, depending how you infer) because it doesn't dust. The average consumer who doesn't know a lot about wax will go "oh hey I should buy that stuff too". My issue is not that they're trying to upsell wax in general, but rather that they're making that inferrance that Pinnacle makes the best, better than any other. I'm sure most of us here will have different opinions on what "the best" wax is. If anything, I say it's bordering on false advertising, as it doesn't clearly state that it is solely AG's opinion that Pinnacle is the way to go.