It is what it is. I witnessed the EXACT same thing at an early 2000`s Division 1 (the largest High Schools) Wisconsin Boy`s State Basketball Tournament Championship Game when a prominent Milwaukee inner city high school team lost to what I am sure they considered a lesser opponent. Each team member removed their silver-metal (AKA champion runner-up) after receiving it as they walked off the awards podium. My wife, who is not a basketball fan, said with an unsportsman-like attitude like that, they deserved to loose. Like she said, there were two other teams who had lost in the semi-finals who would be more than happy to receive a runner-up metal.
I also remember in the early 1990`s at the Class C (the smallest high schools) Boys State Basketball Championship Game, a very small school, Goodman-Armstrong Creek, lost to Cassville HS, who happen to have 2-time Wisconsin`s Mr. Basketball 6`-10" Sam Oke on that Cassville team in his junior year, and the team captain from G-AC HS said to the media that "there was nothing wrong with a 2nd-place metal". Many young people who play basketball can only DREAM of making it to state and only a few teams are good enough to make it, let alone play in a champion ship game. Win or loose, at least this young person knew he and his team had made it that far.
While we may not understand the heartbreak of someone not achieving their ultimate goal as a champion, (no pun intended to the hockey players), especially when they think (and probably are) better than the opponent that they played against, you still have to play the game. The 1980 Russia-USA Men`s hockey game is a reminder of that. (Remember coach Herb Brook`s saying "Play you game" to the players on the bench in the closing moments??)