Promoting Posts on Facebook

M

mbs431

New member
I haven't updated my facebook business page in a while so I don't know how long this has been around. For $30, it says your posts can reach up to 34,000 people. Anyone using this feature and has it brought you in any business?
 
No, not facebook ads. Whenever you post something on your facebook, you can pay money so all the friends of fans of your page see your post. Hope that made sense, lol.
 
It would only be worth it if the vast majority of the people that would see it are in your service area. Chances are a good amount of those people are spread all over the place. With the FB Ads, you can tweak it down to a certain area, not sure if you can do it with this other type of post promotion. But FWIW, I tried out FB Ads for a while and don't think I got one new follower from it. Actually I don't think I've ever gotten a new customer from my FB page, maybe I just didn't go about it right. So now I just try to make it a place to post pics and keep past customers up to date with new stuff, etc and concentrate my marketing efforts elsewhere. I'd love to hear about anyone who has had success getting new customers from their FB page.
 
I think you can tweak it so you can concentrate on your area. I'm in the same boat. I get absolutely no business at all through facebook. It bugs me though because I know a lot of companies that build their business around facebook and I just don't get it.
 
I don't really use their promotional options. I just have my facebook page and post some before and afters. It gets me a jobs here and there and I only have 46 likes on my page.



As a matter of fact I just posted some before and afters accidentally on my personal page instead of my business page and it got me a job.



I should also mention that I'm not a full time detailer. I just do it on the side as supplemental income for now so picking up a job here and there is good for me and with the small amount of time it takes to upload pics to facebook it's definitely worth it. The job I got from posting today isn't a past customer so it's definitely helping me branch out. Hopefully someday I can go into detailing full time lol.
 
FB is an excellent tool. I have an add running currently, make sure to pay per click, not view. I have promoted post b4 and had them reach huge numbers, good for just getting your name out. You don't have a lot of control over the individual post promotions, but when doing an ad for the business you can really narrow down your target audience. You have to make your FB page worth visiting. Post B4 and afters, special offers, new equipment, and funny pics. Oh and click on mine and like it ;)





www.SweatTheDetails.Time2Detail.com

www.Facebook.com/DentsAndDetails

I may be slow, but I do poor work.
 
I work Facebook page pretty hard and I have never had a customer that I can say came directly from Facebook.
 
I also work my Facebook page regularly. I live in Delaware, which is an extremely small state, so after narrowing down my Facebook possible clients- I'm down to approximately 25000 people. But what you have to remember is, of those 25,000, they all have friends! I regularly give quotes and get clients from my Facebook page. I post 1x to 2x per week. To gain more Facebook likes, I went into the business options and promoted my posts for only $1 per day. I've probably spent a total of <$50 on Facebook and have gotten back over $800 in revenue. Not phenomenal but well worth my posts. My most popular campaign was "$15 off your next detail"- this was actually more lucrative than my monthly give-away. The other benefit is in the linking of your Facebook account and your webpage (if you've got one).



I know that the Facebook minimum on posts (if you're on your page timeline) is $5- but if you go into the Admin panel of your business page- you can set a price and select the posts you want to promote that way for cheap!



You can check out my Facebook page and see what you think. I also do the same thing on Google+. I never get anything from Google+, but I ask my customers to review me there and that helps my rankings on search engines.
 
I think you are talking about promoting posts, I havent done it but it bugs the hell outta me seeing all these business page posts that I have not liked pop up in my feed all the time. The way I understand it only a small number of your page likers see your posts nowdays so you have to pay for the privledge





car detailing adelaide
 
Polishd:



You're correct. Facebook is only promoting your posts to a small percentage (less than 20% I believe) that frequent your page the most or "like" your pages most often. You can pay to solicit your posts to those people or delve a little deeper into it and post to their friends or target a group of people. It can be effective targeting if your offers are right. You may not like it, but it can and does certainly generate income and interest!
 
UPDATE: I ran a 5 day promotion of a post this past week. I set a budget of $10 a day and I hit that everyday so I ended up paying $50 altogether. I got 42 likes on the post itself, 6 likes on my facebook page, and 0 leads.
 
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