late to bed early to rise work like hell and advertise advertise advertise!!!!!!

I know that I have relied on word of mouth to build my business over the years, and as long as you're doing quality work it can provide a substantial customer base.

Proper marketing techniques can definately take your business much further and build it much faster, but if the quality is not there then it won't last.

:rain: <--- me today and tomorrow
 
ShineFX said:
Beemerboy ok now we are getting somewhere.I understand now!!! One thing i have done that worked for me was i hooked up with a upscale golf course not to do work on site but to work with the charity tournaments they have at the course. That is my in then we have progressed from there.But i think very important to keep your name in front of them on a weekly basis even if it just a question or a hi.Or play at the course if you play golf then while in the clubhouse say hi.
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Shine

Its called networking and that is one avenue, there are tons of places that people go to that have nice cars and money to spend on them.

I for one like the Chamber of Commerce, but any place where people gather is good for networking.
 
I agree if no quality find another profession!!!!. Word of mouth is great but i think some folks forget to ask for referrals when they finish the job. I have put three lines on back of my business cards with name number and email if they give me 3 people i can call within 2 days i send them a microfiber towel,3 small bottles of touch up product with my name on the bag of course and a business card inside.
 
ShineFX said:
I agree if no quality find another profession!!!!. Word of mouth is great but i think some folks forget to ask for referrals when they finish the job. I have put three lines on back of my business cards with name number and email if they give me 3 people i can call within 2 days i send them a microfiber towel,3 small bottles of touch up product with my name on the bag of course and a business card inside.
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Tell me more about who you are, pro, weekender, part timer?

You have some great ideas nothing that I haven't read her before. Anyone that wants more biz knows enough to ask IMO

Its how I have built my biz
 
ShineFX said:
I agree if no quality find another profession!!!!. Word of mouth is great but i think some folks forget to ask for referrals when they finish the job. I have put three lines on back of my business cards with name number and email if they give me 3 people i can call within 2 days i send them a microfiber towel,3 small bottles of touch up product with my name on the bag of course and a business card inside.
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I agree with you as well, it sounds like you have some very good marketing concepts, and I'm sure it will help motivate some of the professionals here. People are drawn to enthusiasm and confidence as long as it doesn't come off as pushy. If you exhibit those, the business will definitely come.

:cheers:
 
Here is my 2 cents.......If anyone cares

I am a mobile detailer.
Marketing- I put business cards out at no more than 5 locations. Word of mouth is the biggest for of advertising I have, along with my trailer. As a matter of fact, I picked up a new job this evening when I went to Wal_mart to get my son a haircut. He seen my trailer and came up to me. A little smooth talking and it was in the bag.

Not sure if I am going to do more advertising this year or not. Maybe an ad in the phone book?
 
Ok so i havent posted in a while but I think this is a good point to jump in.
I am in the process of starting up a detailing business. I say in the procces as it is always evolving and growing. I dont have many clients as still need to work a seconed job now that I have bills however I have found a few things.

Word of mouth is the greatest thing. I cant stress this enough. You can put out flyers and ads and try the radio and some may work others wont. If you have a reputation of being the best then the business will follow.

When i first started it was with family vehicals. My dad (who is a vp not trying to brag but this is important to the story) has many freinds and clients who have money, as well as he likes a new car. So he takes some in his car or gets a comment and he can say ohh my son just detailed it. The next question "can he do mine?" my dad gives them a card and they call me

they then tell people as most of them are also high ranking people in the oil industsy. This procces contiunues until you are filled with alot of nice cars.

Another word of mouth story...

My dads best freind is olse an officer, he also stores by dads car in the winter. I detailed his car as a thank you. he then hired me to do his 5 other cars, as well as has passed out about 50 of my cards. he will not do it if my work is crap as his name is on the line..

Moral to all these stories, do good work, give those who like it 5 cards and it will fall in place. It may take a while but no matter what business you are in that is true.

I cannot stress enough. WORD OF MOUTH
 
For me, the sales end is where I shine the best, I have no difficulty selling the jobs -- Been doing this for 20+ years and never did!! When I managed established operations, many of the detailers despised me for my ability to keep them buried in work. I would love to be out there shmoozin' clients and rubbin' elbows at networking functions with a shop full of eager workers -- It's what I do best!! However, unless I can back-up the sales with the ability to perform the jobs, it's meaningless. Someone brought it up that without the initial capital outlay to invest (in my case labor), I am limited to my having to do the work myself and/or supervise it's completion.

Tell me though, ShineFX, are you in the trenches doing the detailing, or are you just a salesperson relying upon a crew -- 'cause if it's the latter I can fully understand how you can spend your days playing golf.
 
If you want more business one key is working on your grammar, spelling, and punctuation. It's hard to take anyone seriously when their writing is of a 7th grade level.
 
kgb said:
If you want more business one key is working on your grammar, spelling, and punctuation. It's hard to take anyone seriously when their writing is of a 7th grade level.
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Were I agree with you on this, the last time that I communicated with a prospect about detailing it was with my mouth, not written.

Just make take on the subject
 
kgb said:
If you want more business one key is working on your grammar, spelling, and punctuation. It's hard to take anyone seriously when their writing is of a 7th grade level.
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So what's written in The New York Post, LA Times, Atlanta Journal Constitution, USA Today, or any other major newspaper (excluding The Wall Street Journal) should not be taken seriously for it's written at a 6th grade level??
 
kgb said:
If you want more business one key is working on your grammar, spelling, and punctuation. It's hard to take anyone seriously when their writing is of a 7th grade level.
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Thats kinda harsh dont you think. I cant spell either. I admit it. Hell i make alot of members mad but does that mean i have less to offer? I dont think so.
I would be lucky if i wrote at a 7th grade level.. right texasTB.. but really if its readable then i dont see the issue:winner: (haha i love all the new smilies)
 
CalgaryDetail said:
Thats kinda harsh dont you think. I cant spell either. I admit it. Hell i make alot of members mad but does that mean i have less to offer? I dont think so.
I would be lucky if i wrote at a 7th grade level.. right texasTB.. but really if its readable then i dont see the issue:winner: (haha i love all the new smilies)
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I post on about 4 forums and there is always someone complaining about spelling and grammar. I'm not one to because I live in a glass house. I feel as long as its readable and conveys the message then I'm good with it. Its not a business letter, resume or the likes of that.

Also one other thing to be tolerant of is some of the posters on these forums are speaking / typing / reading in a second or third language.

Funny story my wife's German uncle (lives in Gremany) sends me a email, I print it out and she and her sisters are giggling at how he wrote in English. I said then why don't you write back to him in German....case and point
 
CalgaryDetail said:
I would be lucky if i wrote at a 7th grade level.. right texasTB..
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I stick up for you. I hate when people hammer other people for stupid things.
Such as spelling. I usually miss a letter or two here and there because I type to damn fast...lol

I think your typing is fine Calgary!:rockon
 
I think it doesn't hurt to try, but it's not worth starting a bashing over.
My wife says my spelling gets worse every year, but my typing speed has increased :D
 
Guys i meant to say selling not advertising sorry.Guys i dont mean to come off as a jerk or anything i am far from that. I just wake up everyday to seize the oppurtunities of today.I used to be the opposite overweight,in a rut,happy when the day was over.Didnt sleep well then i meet a guy who had 3rd degree burns on 100 percent of his body lost a leg,arm ect. and this guy just loves living life jogs everyday,eats right,reads great positive books helps people ect.And my question to myself was if he can i can so i started on a journey several years ago to lose weight lost 30 lbs eat right now had sleep deprivation bad now sleep like a baby and have energy left over at the end of he day.Began to read positive books about life and people.And i visit him on a regular basis just to keep my attitude in check and listen to him speak.
 
ShineFX said:
Guys i meant to say selling not advertising sorry.Guys i dont mean to come off as a jerk or anything i am far from that. I just wake up everyday to seize the oppurtunities of today.I used to be the opposite overweight,in a rut,happy when the day was over.Didnt sleep well then i meet a guy who had 3rd degree burns on 100 percent of his body lost a leg,arm ect. and this guy just loves living life jogs everyday,eats right,reads great positive books helps people ect.And my question to myself was if he can i can so i started on a journey several years ago to lose weight lost 30 lbs eat right now had sleep deprivation bad now sleep like a baby and have energy left over at the end of he day.Began to read positive books about life and people.And i visit him on a regular basis just to keep my attitude in check and listen to him speak.
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I know what you meant and mean.
If you pass out fliers, make sure they are proof read a dozen time. If you hand out literature, and there are no periods, it gets hard to read and most pass it off.:bigups
 
ShineFX said:
Guys i meant to say selling not advertising sorry.Guys i dont mean to come off as a jerk or anything i am far from that. I just wake up everyday to seize the oppurtunities of today.I used to be the opposite overweight,in a rut,happy when the day was over.Didnt sleep well then i meet a guy who had 3rd degree burns on 100 percent of his body lost a leg,arm ect. and this guy just loves living life jogs everyday,eats right,reads great positive books helps people ect.And my question to myself was if he can i can so i started on a journey several years ago to lose weight lost 30 lbs eat right now had sleep deprivation bad now sleep like a baby and have energy left over at the end of he day.Began to read positive books about life and people.And i visit him on a regular basis just to keep my attitude in check and listen to him speak.
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SHINE

Not one person here will fault you for working on improving yourself, we all can use that in some ways. However you must realize that you pop onto this site and start shouting out about how you should, talk to this amount of people, do this and that to improve your business. Without doing one thing?

Introducing yourself and telling us a bit about you.

You hold no creditability to what you are saying here, so how do you think members are going to react to the new guy? not very positive is my guess.

Not everyone is going to share in your new found look on life no matter what you say, and there are no magic words that you can post that will make them think that "hey!" this guy is right and I have been wrong this whole time.

Anywho I think that you will find that we are all a family here of car detailers that enjoy talking about most anything.

My advice to you is read the threads that interest you, get to know the members through that and I suspect that you will fit right in.:bigups
 
TexasTB said:
Not sure if I am going to do more advertising this year or not. Maybe an ad in the phone book?
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Every year I had a small ad in the Yellow Pages in our city. The ad did as promised: it made the phone ring.

I took a lot of calls on a daily basis, but the bulk was price shopping from the Yellow Pages ad. This was a different market than I wanted, though I did take the business. Our city is a generally frugal one, so we had lots of shoppers. Not sure how different it would be where you live

The first few years I'd have had little to do if not for the Yellow Pages. I took every job I could get and had some clients that stayed with me the whole time I was in business. Later, the bulk of my work came from referrals.
 
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