vwjettak2gti16v
New member
be as harsh as you like 
open to all comments and suggestions
TIA!
open to all comments and suggestions TIA!
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brochure and biz card critique
- Thread starter vwjettak2gti16v
- Start date
I am currently having a new flyer designed for me, when it is done i will post it up for you, i find that TOO much info is a bad thing. My flyer looked like that the first time i sent them out, it was too busy. I had a low response. The ones that i have been using recently have a front and back, the front grabs attn. with minimal clutter, and the back lists services, but not so in depth that people dont have to call to find out more information. I find that if you can get someone on the phone to either ask "how much is that service you listed" or "what does that service include", you have a better chance of selling or upselling them. Alot of time i offer to go to their residence after i am done with the rest of my day, and give them a accurate price quote, while i am there i will ask about other vehicles, and even do a test spot. All of this is made possible because they were left with a question or two after reading the flyer.
sorry for the long tangent.
The business card looks real good, i like that the phone # is real big
sorry for the long tangent.
The business card looks real good, i like that the phone # is real big
imported_ajbarnes
New member
tpgsr said:I find that if you can get someone on the phone to either ask "how much is that service you listed" or "what does that service include", you have a better chance of selling or upselling them.
That's the exact principle I use when creating any advertising and marketing pieces. :xyxthumbs
I actually on the other hand really like your brochure. It is not a flyer, and I beleive a brochure should included more specific information on what the customer is recieving for what they pay for.
I plan on running my brochure similiar to yours, while my flyer will be attention grabbers.
There always a downside and upside to everything I assume. Say if you listed your prices with no really detailed info, and a customer was shopping around and found a cheaper price with same info. That customer may just go with that price. I think sometimes showing how much you get, "value service" can make a customer say wow im getting all that for that much, that is not alot at all.
This is just my 2 cents.
I plan on running my brochure similiar to yours, while my flyer will be attention grabbers.
There always a downside and upside to everything I assume. Say if you listed your prices with no really detailed info, and a customer was shopping around and found a cheaper price with same info. That customer may just go with that price. I think sometimes showing how much you get, "value service" can make a customer say wow im getting all that for that much, that is not alot at all.
This is just my 2 cents.
Just a couple of suggestions...
You may want to allow more space around the margins that border the fold lines. The text should be about 3/16 - 1/4 from the fold lines. This allows for variations when the flyer gets folded (If you are having it machine folded or not).
Use BOLD sparing. Especially on the business card. When everything is bold, it makes it all seem to run into each other and nothing ends up standing out. I would reduce the name a few point sizes, unbold "mobile detailing", reduce the telephone number a couple of points keeping it bold, your name can stay bold but also reduce that a couple of points. The will give everything a little more breathing room and hightlight the important information. Also you may try adding a 1 point line above " W come to your home or office" and run it into the the shadow space in front of the car.BOLD
You may want to allow more space around the margins that border the fold lines. The text should be about 3/16 - 1/4 from the fold lines. This allows for variations when the flyer gets folded (If you are having it machine folded or not).
Use BOLD sparing. Especially on the business card. When everything is bold, it makes it all seem to run into each other and nothing ends up standing out. I would reduce the name a few point sizes, unbold "mobile detailing", reduce the telephone number a couple of points keeping it bold, your name can stay bold but also reduce that a couple of points. The will give everything a little more breathing room and hightlight the important information. Also you may try adding a 1 point line above " W come to your home or office" and run it into the the shadow space in front of the car.BOLD
vwjettak2gti16v
New member
thanks for the quick responces -
as it was mention this is a trifold flyer there is a front to it but i didnt post it. i plan on handing these out if i meet the potentail or established customer face to face. for the rest i will be using flyers and word of mouth. so i should leave out some of the details about the packages? i feel if the customer see what they are getting then they can understand why the price is higher than the other guy who does it for half the cost.
as it was mention this is a trifold flyer there is a front to it but i didnt post it. i plan on handing these out if i meet the potentail or established customer face to face. for the rest i will be using flyers and word of mouth. so i should leave out some of the details about the packages? i feel if the customer see what they are getting then they can understand why the price is higher than the other guy who does it for half the cost.
former86camaro
New member
Business Card is good, the brochure is a tad to much info...
Could say Premium
1. All feature of other services plus:
2.XXXXXXXX
Less space, less busy like..
Could say Premium
1. All feature of other services plus:
2.XXXXXXXX
Less space, less busy like..