Automaker marketing

[Mr. Clean]

slogans and etc.

This is one of the current TV commercials that both Mrs. Clean and I enjoy. This is, (IMO, of course) an excellent examply of identifying a consumer segment and coming right at them, literally head on. Very minimal, I can't imagine there was much in production costs (ie. no talent, elaborate sets etc.) but it seems pretty effective...

[ame=http://www.youtube.com/watch?v=jOukB0_5sEs]YouTube - Dodge Challenger Commercial "Love Cars"[/ame]

 

[[email protected]]

I don't get it. What did the car do except drive past? No skidding? I just don't get that one but I sure do get this one!! http://www.ez-1.net/pepsi

The narrator is just trying to make a simple statement. I don't think they were looking to go over the top with this one.

 

[black bart]

Most people drive an appliance a car that is fun to drive is rare now days.