I saw a lite colored BMW with the 3M stuff on it. At a distance you could not see it but once close you could see it. Another thing that I noticed was that when its dusty you can see the lines big time. NOt som thing that I would put on my BMW. Unless you have a daily driver that get lots of freeway miles and could get a lot of rock chips. This car that I looked at was a raoad and track car for the guy so it made sence