WOW, great information! Surprised this is not at the top. We are starting up a mobile unit (trailer) and I have found all this information in the thread very very useful! Lets keep the ideas coming! My business partner and I do auto detailing on a part time basis. About 95% of our clients come from word of mouth. Another avenue we are looking into is the local International Airport that is about 8 miles from my house. Recently we have been meeting the clients at the terminal and picking their vehicles up curbside. We take it back to my house, and depending on how long their trip is we detail accordingly. After the detail we meet the client at the baggage pick up, they get in a freshly detailed car for the drive home and we get paid, not only that we have yet to NOT get a tip (most being a $100 on top of the service). What are the benefits of this.
Pros:
1. No hassle for the client to pay any type of parking fees (covered parking at $8.00 a day can add up). We feel this is where the tip money comes in.
2. Curbside service (who doesn`t like that )
3. No down time for the client, or inconvience of having to schedule at work/home.
4. Most people who travel by air have good incomes. If you don`t believe me drive through your local airport and look at the money parked there.
Cons: (so far)
1. You need 2 people to make this happen. So that does put some downtime on getting details already at my house completed. (30 minutes is still 30 lost minutes). I usually employ my cousin to drive and drop me and pay her for her trouble.
Possible additions:
We are currently working on getting some coupons to hand to the customer as they leave for the food court inside the airport. With higher security and not being able to bring in outside food or drink, a $5 coupon for each of them to use is a nice touch, plus it is something that your client would remember and talk about to friends, coworkers, etc.
Our best advice is to use your imagination and put yourself in your customers shoes. What would you want from an auto detailer? How/why are you different?
Walter
Jason
Wet Werks Auto Salon
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