As you may know, Christmas and New Year`s fall on Thursday this year. With Christmas Eve and NY Eve, of course, on Wednesday. I`m afraid many of my potential clients will take extended vacations, before and after, and if true, essentially one half of the month is gone!
I spoke with a Detroit area Shop owner (fairly large) recently, and he`s planning to CLOSE from Dec 20, and not reopen until Jan 5th! YIKES! That`s 16 days! He has already told his staff to apply for unemployment for the period...
I know everyone`s situation is different, but I`d enjoy some different points of view (and some suggested strategies). Historically, December has been good for us, particulary for Gift Certificates.
Jim
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