Don`t be mistaken. I know people have bills to pay and cant always "pick and choose" what work they want to take. Most jobs will be the $250 mini-van with no gratification once completed. I also know not all areas of the country have people that want to spend $$$more money than is realistic to have their car cleaned. I just knifed this niche in my area because I WANTED IT. I needed a little fun outlet like this to work. I make it a point to make the clients believe they should not have their car detailed by anyone else.
My model is a part-time model. One of my clients asked me to do a quick clean-up of his sons M3 when he was home for winter break last week. I told him, no problem Ill be over to pick it up. He wanted just a wash and wax, I told him I personally couldn`t do it, but I would get it done for him. I contacted a local shop I have just made an alliance with and drive the car there. The shop knows what type of work I expect and we have an agreement. I paid the shop owner our agreed $250.00 for a clean-up and I charged my customer $400. The customer is happy, actually thrilled he didn`t have to waste time driving cars around with his son all day. I do the same service for body work and mechanical service with my regulars. I just cant say no to money if people want to spend it.
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