I`d guess `limited self healing` or similar will eventually eclipse the incessant marketing of hardness. Just a guess but as more DIY folks, who tend to wash their cars themselves, realize how easily a coated surface can swirl (despite 12 bucket washes), `preventing` will shift focus to `fixing/healing`. If I can take a regular bath/beach towel and dry my coated black hood and leave marks, how hard can the claimed 9h coating really be?
As for testing, my (again) guess is that the majority if the time in development is spent on the application and aesthetic aspects of the product with long-term longevity kinda based on assumptions of previous formulations using similar components. Can a claimed 8 year coating that was recently released really have been in development/testing for 8 years before release...in a variety of real world situations? Gotta be just an educated guess in that respect.
I find some of the language barriers to be quite entertaining. Read the instructions on the box, especially the smaller, more boutique mfg`s and ya just gotta laugh at the simple errors. The product is being shipped around the world, the instructions are in `english` but ya couldn`t even find a marginally fluent English speaker to look at it for 30 seconds to catch the obvious, uh, glitches? Comical and always hood for a chuckle.
I havent been around it long enough to know so I`m curious if this whole detailing Thing has really grown in the last 10-15 years? Was SEMA always such an interesting event in the eyes of detailing folks? Or is has it been relatively steady over the years and I just never noticed?
Dunno.
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