imported_Quenga
07-31-2012, 09:51 PM
What are your thoughts on offering your customers a small, 4oz bottle of a QD and a "cheap" microfiber towel for bird dropping touch ups? And by cheap I mean a Target MF (they are currently on sale for $5.99 for 8! $.75 each!), which I use in all of my details.
I instruct them exactly how to "soak" and then "gently" clean up the mess to prevent damage. I give it to them in a small sandwich bag, so they can place the dirty rag in the bag for me to exchange on my next maintenance visit (usually bi-weekly). That way they aren`t ruining it by washing it themselves. I only offer this to my maintenance clients and I don`t charge them for it. It costs me $1.50 at most. I would like to put together a small maintenance kit in the future and sell it as a bonus, but until then, I give this away for free.
My marketing goal is to show customers I not only want to keep their paint in good condition, but protect the work I put into getting their car to the next level. Not all of my customers will call me back to wash their car immediately after a bird dropping incident. And, while I could make money removing it, the chance it sits too long and then requires polishing, isn`t in their best interest. So far I`ve only had positive responses and many thank you`s/"how thoughtful" responses. My customers seem to like it so far...
...but what are your thoughts?
I instruct them exactly how to "soak" and then "gently" clean up the mess to prevent damage. I give it to them in a small sandwich bag, so they can place the dirty rag in the bag for me to exchange on my next maintenance visit (usually bi-weekly). That way they aren`t ruining it by washing it themselves. I only offer this to my maintenance clients and I don`t charge them for it. It costs me $1.50 at most. I would like to put together a small maintenance kit in the future and sell it as a bonus, but until then, I give this away for free.
My marketing goal is to show customers I not only want to keep their paint in good condition, but protect the work I put into getting their car to the next level. Not all of my customers will call me back to wash their car immediately after a bird dropping incident. And, while I could make money removing it, the chance it sits too long and then requires polishing, isn`t in their best interest. So far I`ve only had positive responses and many thank you`s/"how thoughtful" responses. My customers seem to like it so far...
...but what are your thoughts?