<span style="font-family:arial;"><span style="font-size:11pt;">Alternate`competition<span style="font-family:arial;"><span style="font-size:11pt;">`is`anything`that`someone`could`spend` money`on`instead`of`spending`money`on```your`produ ct.`


<span style="font-family:arial;"><span style="font-size:12pt;">Remember`that`our`customers`define`our `competition,`not`us!`


<span style="font-family:arial;"><span style="font-size:12pt;">The`competition`is`simply`the`other`ch oices`they`may`choose`to`make.`


<span style="font-family:arial;"><span style="font-size:12pt;">This`means`the`list`of`competitors`is` endless`and`impossible`to`monitor`but`the`solution `is`simple


<span style="font-family:arial;"><span style="font-size:12pt;">You`need`to`be`there`before`they`spend `money`on`other`things.`


<span style="font-family:arial;"><span style="font-size:12pt;">That`is`why`so`many`businesses`rely`on `direct`marketing`to`get`there`first`!`


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<span style="font-family:`times new roman`;"><span style="font-size:10pt;"><span style="color:rgb(0,0,255);">http://justleadsmarketing.com/