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Old 03-24-05, 05:15   #1 (permalink)
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Website

I have a website for my detailing business with a HUGE link to community website that gets 700 hits/day. I am a sponsor. Do you have any suggestions on how to turn the hits/visits into phone calls or e-mails requesting service. My website is www.afinerdetail.com. Thanks for any feedback that anyone can give me.
 
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Old 03-24-05, 06:44   #2 (permalink)
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for starters..
start with compressed images
that website is a 56k killer!

i myself always like lots and lots of pictures

also put your contact info in all the pages... people are lazy..
phone # / email address

btw do you know if your 700/hits a day are local people?
 
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Old 03-24-05, 08:14   #3 (permalink)
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Thanks for your feedback. I have my web designed making changes as we speak!!! Yes, mostly all 700 hits are LOCAL people.
 
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Old 03-25-05, 06:16   #4 (permalink)
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- Your advertised specials are a little difficult to get to/view as a "Word" file. You might want to bring more focus to the specials on your homepage and make it more easily accessible.

- do you have the right exposure on the community webpage ? if the community page gets 700 hits per day...how many hits does that translate to on page ?

- "We are a mobile operation" as mentioned on your site, might not really say anything to the average Joe consumer. You might want to write a little slogan that says something more direct like "we 'll come to your door and detail your car while you work" or "relax in your lawnchair while we detail your car in your laneway" .....

- you might also want to consider flyer distribution that directs traffic to your website

- agree with the above post RE: very slow pic downloads

- and overall you want to make it easy for clients to do business with you whether its viewing your website and specials to access to services

hope this helps,

Bob
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Old 03-25-05, 08:17   #5 (permalink)
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also.. what I would do if I owned a business..

was take some very exaggerated pictures of the paint defects and fixes.. and point out the causes and i think you should try to convince the viewer that their car looks like crap.. (with out saying it) "how you can fix it" idea.. what ever works!


a very organized before/after gallery of client cars would be nice (with their consent of course


good luck!
 
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Old 03-25-05, 12:29   #6 (permalink)
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I'd get rid of the car manufacturer logos in the background. It's too convoluted.

The home page is very cluttered. Stick with one, maybe 2 fonts.

Knowledgeable, Experienced, Dediacted should go up top.

I would remove that animated image up top and stretch out your company name along the top along with that red Ferrari.

I would remove the Weather Channel and advertising banner.

I would list your links with their icons in a bulleted list; one below the other so it is easy to read and flows better. I like the icons, just list them better. I would add "Scedule an Appointment" as a link with an icon. Also when they click "Contact Us" you should have an appointment link there too.

Here is my layout:

A FINER DETAIL (centered)
image (centered)
list your name, phone number, e-mail in one line going across (centered)

KNOWLEDGEABLE - DEDICATED - EXPERIENCED (centered)

ABOUT US
FACTS & MYTHS OF DETAILING
DETAILING SERVICES
SPECIALS
CLIENTS
SCHEDULE AN APOINTMENT
CONTACT US
HOME
 
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Old 03-25-05, 12:47   #7 (permalink)
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This is how I would have it look. Again, I did this in 2 seconds. I would have it all centered. Of course the whole background would be black, not white.

Hope this helps with some ideas and helps to cut down the clutter and get accorss your message.
Attached Thumbnails
website-tn_site.jpg  
 
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Old 03-26-05, 01:31   #8 (permalink)
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I firmly believe every page should showcase YOUR WORK only, not a picture from somewhere else. You also state that you detail exotic cars but your galley showcases a Volvo and a Ford. Backup what you say with photos with your detail shop or mobile rig or even you in the picture. So many times a customer has contacted me after visiting my site and told me the reason they picked me over other sites because their pictures look like they came out of a magazine or they walked up to a vehcile in a parking lot, snap a photo and then say they detail it. I know this isn't true but this is what I hear. Just like Happe said, LOTS OF PHOTOS.
Also get rid of that Facts and Myth page, it's just wasted space and replace it with more pictues. Website clients have never asked me what products I use or what is the process for whatever, all they say is "Make my car look like those on your site"

Last edited by TortoiseAWD : 04-25-05 at 07:36.
 
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Old 03-26-05, 05:31   #9 (permalink)
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i think the site is too busy!! IMHO the links that have all the cars is kinda a lot and the way it moves up and down can strain the eyes even though theres very little in the background. ALso your pics in the gallery are good but they need to be bigger id suggest 1280 or something like that. Those pics are good shots they just need to be bigger for those nit picky clients that want to see everything. What i really love about the site was that thing you did with the weather now that was cool.
Id also suggest you can explain the benefits of being mobile, but dont tell everyone else your better than they are.... I dont know about the what products you use page cause im going to do that and although they might not care you never know if theyll ask...
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