Quote:
Originally Posted by 215Detailing
So would it be better to price by the hour example $20.00 per hour wash/Dry
$25.00 per hour Clay
$30.00 perhour wax/sealant
or make a package offer (if possible show examples/charts or list)
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Never offer prices for "claying" people might not fully understand what that is, and NO CUSTOMER should ever feel "dumb" for not knowing what a service is.
Call it what it is, paint decontamination or paint cleaning.
You can upsell from a wax to a sealant because it lasts longer, anyone will want something that lasts longer.
And tell them that you "clay" to decontaminate the surface before waxing, and that also allows the wax to bond better and last longer. Not to mention the surface will feel like glass!
Any customer will say of course, make it last as long as you can, and all of a sudden your wash and wax turned into a wash, clay, wax, and you can charge an extra $55!
And remember you can clay after you wash while it is still wet, so it shouldn't take more than 20 minutes, then waxing shouldn't take more than 20 minutes, so realistically, you can wash, clay, wax all within an hour if you're set up and ready to go.
And wash is $25, clay is $20 (but you call it decontaminating), and wax is $30, there you go, a $75 detail can be completed within an hour, and the customer will have a properly cleaned and waxed vehicle.
And you just made $75/hour.
I've been there and done that, claying is not a good term for customers, decontaminating
IS! Once the customer knows what you're going to DO, then you can tell them the process, which includes claying. That way you're explaining what it is before they even hear the word!