Amazing Master Detailer from UK Video - You have to see this!

[Picus]

It's interesting, the more "high end" cars I work on the more appreciation I have for mass produced cars. In almost *all* cases (almost) the paint on a Toyota Corolla is better than on a Ferrari 599.

Miracle Agent - good of you to post here. I always thought Miracle Detail was pretty cool - I realize a lot of Autopians are "as good" detailers, but there Paul (and obviously his crew) have positioned Miracle Detail in an excellent way via good work and solid marketing, so good for you guys. Cheers.

[miracle agent]

Thanks for your comments guys.

I will ask Paul about the wheel cleaner issue when I talk to him next, but I'm pretty sure P21S wheel gel is now his preference over Zymol. However, he is 'performance loyal' not 'brand loyal' and mixes and matches products depending on application, price, personal preference etc. He's pretty fussy, as you can imagine.

As Bence says, a lot of stuff is over-hyped and plays on people's emotions, but there are physical costs involved too. The mass produced metal panel for a Mazda etc. will be produced in far greater numbers than the Ferrari one, for example, and benefit from economies of scale. Because the dealer don't shift as many, but has to keep it in stock just in case (for maybe ten times as long), they have higher stocking costs so mark it up more. Only then do you have the 'Ferrari factor' added to the normal price.

Rgds
MA

[calgarydetail]

Thanks for your comments guys.

I will ask Paul about the wheel cleaner issue when I talk to him next, but I'm pretty sure P21S wheel gel is now his preference over Zymol. However, he is 'performance loyal' not 'brand loyal' and mixes and matches products depending on application, price, personal preference etc. He's pretty fussy, as you can imagine.

As Bence says, a lot of stuff is over-hyped and plays on people's emotions, but there are physical costs involved too. The mass produced metal panel for a Mazda etc. will be produced in far greater numbers than the Ferrari one, for example, and benefit from economies of scale. Because the dealer don't shift as many, but has to keep it in stock just in case (for maybe ten times as long), they have higher stocking costs so mark it up more. Only then do you have the 'Ferrari factor' added to the normal price.

Rgds
MA

Thank you very much, that would be great. I was also wondering (im sure I could come up with questions for days on end so will keep them to a few at a time) why Paul is not a member of any online forums. I know that people like to bash him and sometimes thats hard to take but none the less. I know i am an addicdit when it comes to detailing my car and love to read. learn, and watch detailing along with actualy doing it.

Ok last question for the night I promise. If you get the chance (sorry to take up your time as time is money) would you please ask paul if he has any advice for somene looking at becoming a zymol certified detailer. I am looking at doing it in Canada so I dont thin i will steel any business. I have fallen in love with zymol and want to pass that ont my customers. i know he has been through it and was just wondering if he had any fellow tips for the obsesive compulsive detailer

Sorry to take up all this time, but hey theres no harm in asking

Thank you
-Michael

[Wise 85]

He is a member of the Pistonheads.com forum.

[calgarydetail]

Great, thank you

[miracle agent]

Hi Calgarydetail

Paul prefers and uses P21S wheel gel; probably a mixture of performance and price.

Regarding lack of forum activity, he is a member of many forums and does read them occasionally, but he simply does not have time to become a full-time member of these communities. He is one guy, working long hours - 7 day weeks are not unusual as he hates to turn away last minute bookings from regular clients. Also, because he has a high public profile, it would be easy for people to snipe at him; having to justify everything would take a long time and some people just like to argue anyway. I have tried to help matters by explaining who he is and what he does.

Re Zymol Authorised Detailer status, Zymol in the UK are asking for a significant amount of money to trade as an authorised Zymol detailer. Paul had been authorised without charge for years but found this demand to be uneconomic and not in his interests. He has therefore withdrawn his authorised detailer status (with no ill effects to his business). There are other reasons why he is happy to scale down his association and involvement with Zymol, some of them are personal, some professional (products, trade relationship etc.).

So Paul would advise detailers to ensure it is in THEIR interests to become an authorised Zymol detailer as he has found that it is not in his. Don't do it 'just because' other detailers do it. Do it because it works for you and your business. Remember, Zymol has some good products and some amazing publicity (a significant amount worldwide created by myself and Paul in 2007) but if you are charged for authorised status it becomes an economic decision. There are other products out there, many of which Paul have found to be equal or better to their Zymol equivalents, in his opinion.

Regards
MA

[calgarydetail]

Hi Calgarydetail

Paul prefers and uses P21S wheel gel; probably a mixture of performance and price.

Regarding lack of forum activity, he is a member of many forums and does read them occasionally, but he simply does not have time to become a full-time member of these communities. He is one guy, working long hours - 7 day weeks are not unusual as he hates to turn away last minute bookings from regular clients. Also, because he has a high public profile, it would be easy for people to snipe at him; having to justify everything would take a long time and some people just like to argue anyway. I have tried to help matters by explaining who he is and what he does.

Re Zymol Authorised Detailer status, Zymol in the UK are asking for a significant amount of money to trade as an authorised Zymol detailer. Paul had been authorised without charge for years but found this demand to be uneconomic and not in his interests. He has therefore withdrawn his authorised detailer status (with no ill effects to his business). There are other reasons why he is happy to scale down his association and involvement with Zymol, some of them are personal, some professional (products, trade relationship etc.).

So Paul would advise detailers to ensure it is in THEIR interests to become an authorised Zymol detailer as he has found that it is not in his. Don't do it 'just because' other detailers do it. Do it because it works for you and your business. Remember, Zymol has some good products and some amazing publicity (a significant amount worldwide created by myself and Paul in 2007) but if you are charged for authorised status it becomes an economic decision. There are other products out there, many of which Paul have found to be equal or better to their Zymol equivalents, in his opinion.

Regards
MA

Thank you, that info is great. Please thank Paul for me

-Michael