I hereby give it the Dude award for Totally Awesome Detailing Products .
Oh, geez. Phrases like "award-winning" are just advertising hype.
Blackfire has only been out for what, a week? I doubt that it has won any actual "awards" too. But so what? It's just advertising. Many other products that I use make such claims. Does Palmolive really "soften your hands while you do the dishes?" No. But I use it. Does Aquafresh make my teeth whiter? No. I take these claims with a grain of salt.
I am very impressed with CMA as a company. Their services is good, and their prices are very competitive. Moreover, CMA is honest. It allows us to criticize their products on this forum, and there are plenty of Zaino lovers here. CMA hasn't canceled Detailking's membership, for example. Even Brad B. is a big Zaino fan- and he's the most respected detailer here.
When I first came here, I was suspicious of the "rave reviews" I kept seeing of CMA's products. But then I tried some of the products, and you know what? I was extremely impressed with them. I continue to use some CMA products because I like them. Why? Becuase they work well for me, not because I am "loyal" to CMA or because I have been taken in any hype. I have used CMA's products, and they work extremely well- period.
CMA has always been good to us and open to our criticism. Remember when they were pushing Miracle Towels so heavily? That bombed. No one who reads this board would buy one. We all know that CMA has experienced linting problems. In fact, CMA recently dropped the Miracle Towels from its lineup, didn't it? CMA didn't censor our extremely negative reviews of its products. I am sure that Miracle Towles must have been very profitable for CMA, as YoSteve was selling the very same towels for about 2/3 less, and he was also turning a profit. Nonetheless, CMA (a) allowed us to crticize its products, and (b) allowed YoSteve, a COMPETITIOR, to advertise his products on its web site! This is like letting Ford have space in a GM showroom- for free!
I get a little antsy when people suggest that CMA is trying to mislead its customers. To me, CMA has earned a sterling reputation for fairness and honesty.
Anyway, sorry if I started ranting. I am a big CMA fan, so I might overreact.
One last thing- okay, okay, I confess. I don't use Palmolive on my dishes. Like everyone here, I use Dawn.
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