Zymöl Vintage... what do you charge? - Page 3

Legacy99 · 06-30-09, 05:40

If you want the best of the best, you got to pay for it. The rest is mute.

RIDDLE · 06-30-09, 06:17

Quote:

Originally Posted by Wise 85

You can charge whatever you see fit,but unless you are a Zymol licenced detailer i would not fancy your chances of getting your container refilled when it empties.

i dont even have this wax but does anyone know for sure what the deal would be with this? would zymol hold out on refills if they find out youve been charging without a license? just curious.

GoudyL · 06-30-09, 09:58

Quote:

Originally Posted by Apollo_Auto

Not sure about the durability of it, but I'm sure it's got to be longer than the average wax on the market.

Why? At the very least Zymol doesn't claim in its marketing that it contains ingredients known to promote durable wax films (with the possible exception of montan wax, which is not that special)

Quote:

I mean other than putting an absurd price tag on it they must have something other than a swanky box to justify the price, no?

Why? If they can get the high price without doing anything special, why do anything different.

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See above comment to Bob about "free" refills

. Also, don't forget that there's millions of people out there that still think a Breitling tells time better than a Casio... these are the people I intend to market with this.

Looks like Zymol sucessfully marketed you.

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Duly noted, cheers for the head's up

(heard that elsewhere too). BUT, for the money that one could possibly make even at a modest upgrade charge with one 22 oz. pot of the "Z"... Let's look at it this way: I can wax (rough estimate) 40 cars with one 200ml tub of wax. 1 tub of this stuff=130 cars... I think one could afford to live without refills

.

IMHO you ought to investigate becoming an official Zymol detailer if you intend to advertise your offerings.

BTW: I would charge $120 or so, and I'm somewhat dubious that you could use just 5ml per car.

GoudyL · 06-30-09, 10:03

Quote:

Originally Posted by David Fermani

You bring up a very valid argument. How many people with high end vehicles even know what Zymol is or can even distinguish this product from anything else? I'd love to hear the sales pitch trying to up sell a wealthy client an expensive wax.

Ralph Lauren uses Zymol over all other brands . You should too. (and 1000x other variations)

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How anyone can justify something exorbitant like this without any real tangible benefit is beyond my perception. Maybe customers(or forum peers) perceive detailers that utilize these expensive products as more knowledgeable than the mortals in the industry that only use basic LSPs?

Pretty much it's Veblen's theory of conspicious consumption combined with male/female penis envy.

Apollo_Auto · 06-30-09, 11:10

Quote:

Originally Posted by GoudyL

Why? At the very least Zymol doesn't claim in its marketing that it contains ingredients known to promote durable wax films (with the possible exception of montan wax, which is not that special)

I won't be able to comment personally on the durability for some time, but I have heard other claims of excellent durability. Could have something to do with it being an enzyme? Guess I'll just have to wait and see!

Quote:

Originally Posted by GoudyL

Why? If they can get the high price without doing anything special, why do anything different.

True...

Quote:

Originally Posted by GoudyL

Looks like Zymol sucessfully marketed you.

Well if being convinced that I can make a substantial profit with it means being "marketed", then yes I suppose they have

. Though my other high-end waxes have already convinced me of that...

Quote:

Originally Posted by GoudyL

IMHO you ought to investigate becoming an official Zymol detailer if you intend to advertise your offerings.

BTW: I would charge $120 or so, and I'm somewhat dubious that you could use just 5ml per car.

I'll have to look into that and see what being an official detailer entails (fees of course, but...). Actually, I can probably wax a car with less than 5ml... I spread it very thinly, which is all you need. Here's a couple of pictures (my server is down right now so I'll attach). $120-$150 sounds about like what I've planned.

Here's a tub of Hard Candy that I've already scooped out a 10ml sample from for a friend... I've also waxed at least 12 cars with it aside from that, including my own that provided durability for more than 4 months during the winter. The 2nd is a pot of Supernatural that I've waxed more than 15 cars with... It can be done. I've also got a tub of Concorso that's a little more than 1/2 empty that's going on about 18 cars.

Danase · 07-01-09, 04:55

Quote:

Originally Posted by David Fermani

You bring up a very valid argument. How many people with high end vehicles even know what Zymol is or can even distinguish this product from anything else? I'd love to hear the sales pitch trying to up sell a wealthy client an expensive wax. How anyone can justify something exorbitant like this without any real tangible benefit is beyond my perception. Maybe customers(or forum peers) perceive detailers that utilize these expensive products as more knowledgeable than the mortals in the industry that only use basic LSPs?

Not only that but Zymol can be bought at your local parts store. How many people are going to say, "Zymol? WTF? I can buy that for $2.00 at AutoZone."

Danase · 07-01-09, 04:56

Quote:

Originally Posted by Apollo_Auto

OK but would you buy a pot of it and put it on a Fiesta and a Ferrari and charge them the same price? Don't forget the refills aren't actually "free". I think it costs about $400 for shipping, admin, etc. so basically the big "Z" is getting your money again...

I'd never pay $2100 for a wax unless it would somehow safe my life. LOL

CocheseUGA · 07-01-09, 05:18

I think it's been brought up that the Zymol (yeah, I don't remember the ASCII shortcut) you find in retail stores is just a rebrand of something generic. I can't speak to that, but it makes sense.

What doesn't make sense is buying something just because it costs more. Most people who have money didn't get it by spending extra money for a wax that, so far at least to me, has only been shown to excel in marketing. I'd like to see a 50-50 on a high end car between this and say, a $200 wax. Would there even be a discernable difference? At some point, you're spending money just to spend money.

Danase · 07-01-09, 05:29

Quote:

Originally Posted by CocheseUGA

I think it's been brought up that the Zymol (yeah, I don't remember the ASCII shortcut) you find in retail stores is just a rebrand of something generic. I can't speak to that, but it makes sense.

What doesn't make sense is buying something just because it costs more. Most people who have money didn't get it by spending extra money for a wax that, so far at least to me, has only been shown to excel in marketing. I'd like to see a 50-50 on a high end car between this and say, a $200 wax. Would there even be a discernable difference? At some point, you're spending money just to spend money.

That is a huge part of marketing though. Look at Cadillac. A lot of people pay for a Cadillac SUV when they could of had an almost identical Chevy for a lot less. Why? Because they want that Cadillac shield on the grill. While I usually agree with, "You get what you pay for." I also believe their is a limit. I can see paying $2000 for a wax with a life time of free refills, if they are FREE and if I used the wax as much as I use water. But I can promise that the majority of the people buying these waxes are buying them because..."it cost so much it must be the best..." BUT, if I had had a ton of money I'd be buying all of the expensive stuff just to say I have it. LOL Like I ride a Kawasaki Drifter and love it. But if I had some big bucks I'd rather be in a $200,000 custom one off bike. They both would get me from point A to B but one would cost $170,000 more. LOL If you got the cash I say go for it.

CocheseUGA · 07-01-09, 05:58

Quote:

Originally Posted by Danase

That is a huge part of marketing though. Look at Cadillac. A lot of people pay for a Cadillac SUV when they could of had an almost identical Chevy for a lot less. Why? Because they want that Cadillac shield on the grill. While I usually agree with, "You get what you pay for." I also believe their is a limit. I can see paying $2000 for a wax with a life time of free refills, if they are FREE and if I used the wax as much as I use water. But I can promise that the majority of the people buying these waxes are buying them because..."it cost so much it must be the best..." BUT, if I had had a ton of money I'd be buying all of the expensive stuff just to say I have it. LOL Like I ride a Kawasaki Drifter and love it. But if I had some big bucks I'd rather be in a $200,000 custom one off bike. They both would get me from point A to B but one would cost $170,000 more. LOL If you got the cash I say go for it.

I could at least justify paying more for a Caddy than a Chevy. Even if you're simply massaging ego, you get the Caddy crest on the grill. Something people can see. And for a more practical approach, the Caddy may come with more standard features or options and better styling that aren't available on the Chevy.

How can the average person, or even an expert, tell the difference between this and say, Swissvax? THat's why I'm interested in seeing a 50-50 or something similar. Because if you did a decent volume of cars a year, the Zymol may actually be a good value. You could not charge a dime extra, and end up making money due to the free refills.

But outside of decent volume detailers, I'd like to see some comparison shots.

MDRX8 · 07-01-09, 07:16

As a owner of Vintage (about 3 years did not pay as much as it is now) I can tell you there is a difference in waxes. Photo shots won't show it but it is there. Now do I think it is a $2,000 difference in it and Souveran ... No. But detailing is a hobby or sport which I choose to pay for Vintage. You can also tell it has a high nuba content.

Jakerooni · 07-01-09, 07:31

There are waxes out there claiming 100% nuba (the new PS comes to mind) does that somehow now make it better than vintage at microfraction of the cost? I will give you the hobbist stance of wanting that name on your shelf and paint... But calling it better is just a fools foly. It was excellent marketing but no one has ever came on here (or anywhere else) with any sort of concrete proof that any of these high dollar waxes are any better than anything else on the shelves. (because they're not). I've had hobby's that I've fallen into the marketing for as well. I used to Race BMX on a national level. My kids did too. We had to have the best of the best to compete in our minds. In reality the titanium headsets and carbon forks didn't really add anything to the performance. Definatly didn't make us better racers. But boy did those little gidgets suck the dollars right out of my wallet... Why? Good marketing to the right person. Most of Zymol's line up is the exact same. It's not better. No one can prove it to be better in any way shape or form. But it has that "Prestigious" name and people will flock to it no matter how much it just dosen't make any sense. As a hobbiest buy all the Zymol you can afford and talk about how great it looks over a couple of beers and a BBQ with the neighbors. But as a pro level detailer... Unless you're sponsored by Zymol and paid to be their pitchman... It just dosen't make any sense at all.