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Originally posted by daveb Regarding Oak Hill....the people there are interested in keeping their cars clean. However, the way you will advertise will be an important part in getting clients from there. Do some local research (it was the PGA Championship held there) and be knowledgable about the course. I can help you out if you need it, just let me know. I can stop by sometime if you're interested. I worked there for 3 years and know pretty much everything about the championship course (east course) and the west course. Just passing out flyers probably won't work and many will be turned off, a demonstration however may be a good thing. If you can get in contact with the person you contacted for sponsor, I would suggest to see if you can get a demonstration done. All the events that I have seen there have very little advertising (only time I saw some sort of advertising was during the summer for a few days, where a local Jaguar dealer brought 10 cars out and let the members test drive them).
One word of advice, don't go in there thinking of advertising, think what you are there for, THE CHARITY! If you're sponsoring a golf hole...if its a par 3, closest to the pin wins a few free details. Hole-in-one, free details for life (because they usually give away cars for hole-in-ones). Par 5 - longest drive for both mens and womens.
Anyhow, enough rambling. If you would like to know more about the course, contact me.
Dave
email: dave@starshadow.com |
Hi Dave,
Actually i am a chef at Oak Hill right now, and i really knew it was the championship, but i was being stupid (oh well). Needless to say, I know alot about the course, and alot about the members and many of them on a personal level. I acutally will be doing some work for some of the more "prominent" members, the ones that are going to spread my name if they like the outcome. Actually Oak Hill advertises all of their events to death. They send out a monthly event list, the placemats in the grill room are calendars of dates, there is a sign at the front door of daily events, a list of events in each locker room, and even at the front of the buffet. They also mail out flyers for anything special that they do. I have quite the knowledge of the place, and i will hopefully be sitting down with the GM Eric (who has personal ties to the family), and discussing this furteher. He was interested at our first communication, but with the PGA coming for the summer last year, he was afraid of taking up to much valuable parking space. Oh, and one of the people that i will already be working for sits on the board (or used to) so that will help too.
The Jaguar delear was actually Mr. Piehler, he is a member and asked eric if he could bring out some new NON-Released jaguars to get an opinion and some feedback from the members. Sure he was probably hopeing to seel one, but Jaguar the corporation wanted feeback from dealers and that was the easiest way for him to do it.
The Gollisano Childrens Hospital Charity is definatly all about the charity. Of course i have to think about the advertising aspect of all of it, no business would overlook it, but yes you are right, you do need to think about the charity. The only reason that i selected the Childrens hospital, and Roswell is because they are both something personal in my history that i feel deserve my support. Hell, my parents names are on the wall at Roswell, someday hopefully i will be able to donate enough and make enough of a difference that they will offer the same honor to me.
I would never be able to sponsor a par 3. I would be afraid of the hole in one. I would go for a par 5 longest drive or a par 4 water table or something.
Thanks for the offer of help though, although not needed, it was very generous of you.
If you dont mind me asking, what did you do in your time there?? I am on my last week, and i will finally be done and detailing full time
Mike