[MuttGrunt]

while i agree with your OPINION CocheseUGA, as I wouldn't be able to justify the price, it is quite simple that this wax is worth that price simply because someone will pay that price for the goods.
This isn't a 2+2=5 situation. This is more of a Picaso painting situation. Surely paintings didn't take 1 million dollars to make. So why should a painting be worth a million dollars?
Carnauba percentages have been proven over and over to be worthless in high end detailing other than as a bragging point. With high grade raw 'nuba costing under 10 bucks a pound, there's not much special about having a wax with an extremely high nuba content, other than it makes it that much harder to apply IMHO.
Surely you have to give them credit for development and marketing, and if nothing else the cost is due to the product being exclusive. Maybe not worth a few select ingredients, exclusivity, and the developing cost to you: but if they're target consumer group is willing to pay 2k, then it's worth 2k