[Relaited]

If you look at my model, I think it is a bit myopic to say it is a wash model. Now, for a good debate, we can debate on the definition of "detail". Most of what I do is Maintenance and Prevention, not Reconditioning. But rest assured … I believe there is no money in cleaning cars, so washing is not my focus, simply a predicate act, meaning it necessarily must come first.

But the good and bad part of this industry is that I get to define it, as there is no definition. I think I am defining a reasonable definition, one that brings value to both segments. In a couple of my locations, we do Reconditioning. Mostly because I have a couple guys who came from that world, and I am trying to minimize it, I don't think that is our niche.

But the one thing I will violently defend is my right to do it. And from a business perspective, I can tell you it has great value. In an economy that has challenged most, many, since the 95% has been thrown around, let's use it again here. Yet I am growing like gang busters, and I know I could not do that with any other model. most of my customers do not know or do not care about my model, they simply like the convenience and quality of outcome, as their expectations were managed in the beginning.

What's my agenda? I do not want to deal with the folks that have all this industry experience like here. It is like teaching pigs to sing, frustrate you and annoys the pig. I don't even like hiring "detailers' to many bad habits in an untrained profession. And if others are doing as well as me ... why are so many with experience flooding my craig's list hiring posts? I am a believer that this model is the future … you will see.

So, if any of you would like me to test this theory, that this topic is not important to regulators in your operating area ... tell me where you operate, i will do the homework and report back.

Careful though, if I spend that time and energy, I will make results very public, so just be careful before you accept my challenge ... that is how confident I am ... are you willing to put your entire business and livelihood to the test? I am, I will tell you where and when I operate ... you try and do this in reverse to me.

Any takers? I am not trying to be confrontational, just bold. But it ain’t bragging if you can do it!

Jim